Hi I'm Jenny, manager of the Norwich store

Also Bravissimo
manager photo
I wear a 32HH/34H depending on the style! I'm a 12SC/SD depending on the cut/fabric and I have been the manager of Norwich Bravissimo/Pepperberry store since 2010. As I was a Bravissimo customer before I worked here, I know exactly how it feels to have a fitting and what a life changing experience it can be. I know there is nothing we love more than to see a customer 'float' out of store feeling confident, comfortable, liberated and 100% gorgeous after a fitting experience with us.

Store Address

31 London Street

Telephone: 01603 878 260

If you are looking to contact us with a stock enquiry, please note that products shown as out of stock on our website will also be out of stock in our stores.

How to find us

We are located in the centre of Norwich 5 minutes walk from Jarrold Department Store on London Street opposite Boots and our neighbours are The Jewellers: W.R Bullen and Ye Olde English Sweet Shop.

Opening Times

9:30am - 6:00pm
9:30am - 6:00pm
9:30am - 6:00pm
9:30am - 6:00pm
9:30am - 6:00pm
9:00am - 6:00pm
10:30am - 4:30pm
Bank Holidays
10:30am - 4:30pm

See our seasonal opening times for late night shopping and Christmas opening times.

Seasonal Opening Times

Christmas Eve
9:30am - 4:00pm
Christmas Day
Boxing Day
10:30am - 4:30pm
New Years Eve
9:30am - 5:00pm
New Years Day

Local Information

Car park: Our nearest car parks are St Andrews and The Forum.
Trains and buses: Bus routes can be found at nearby Castle Meadow near Norwich Castle which can be accessed by going through Boots which is opposite us. There are also bus stops at 'Tombland' near Norwich Cathedral. The main bus station is on Surrey Street near the Norwich Union building which is near to St Stephens Street in the centre of town, a 5-10 minute walk from our shop.
Baby changing: Baby Changing facilities are at Jarrold the Store (a local department store which can be found to your right when exiting our store) or Costa Coffee (to be found on your left when exiting our store).
Disabled access: In the summer our door is usually propped open so you can come straight in however should there be any difficulty with pushing our door open - it can be a little heavy, we do have a door bell so we can open the door for you. We are a listed building so unfortunately do not have a lift however we have a downstairs fitting room if you have difficulty with stairs.
shop photo

Who's who...

I'm Emily and I’ve worked here since 2008, I wear a 28ff or 30f depending on the bra style. I wear an 8 or 10 CR in Pepperberry. Our clothes accentuate my small waist and thanks to the marvels of Bravissimo my bust looks pretty good too! I love working here and sharing tricks of the trade sprinkled with some fun and laughter.
Hi I'm Fiona and I have been here since the store opened in 2008. I wear a 14 Super Curvy. I can honestly say that I LOVE MY JOB here and even miss it when I'm on holiday! There is nothing I like more that see a great big smile on your face when you leave looking AMAZING!! I look forward to meeting you very soon!
Hi I'm Julie. I have worked here since early 2010. I wear a 14 Super Curvy. As women we can tend to view ourselves negatively and my aim is to change that. My fantastic job gives me the chance to help you lovely ladies look and feel fabulous, so hopefully in the future we might start to be as kind to ourselves as we are to our friends. I can't wait to meet you!
I'm Kaitlin and I've worked here since 2011. I wear a 10 Curvy. I really enjoy my job as I get the chance to give someone a complete makeover and a confidence boost. I think as women being confident about how you look and feel is important and to be able to improve the way a woman sees herself is great! As a team we genuinely care about each other and I think this translates to our customers, as we always try to be helpful, caring and most of all honest.
Hi my name is Alice and I have been supervisor here since August 2010. I wear an 8 Really Curvy. All women deserve to feel confident and it is a privilege to be a part of making that happen. Putting a massive smile on our customer's faces is so fulfilling and what definitely makes this job more than just a job for me. I absolutely love working for Bravissimo and Pepperberry and the team of ladies I work with are simply the best.

What's in store?

fitting rooms

Pepperberry launched in March 2011, selling a range of clothes designed with boobs in mind. At Pepperberry we know there is something to be said about how clothes can make you feel. We believe that there should be no compromise when it comes to the styles you love and really want! If you love it, then you should be able to buy it – getting it to fit over your boobs and actually go in at the waist should be no issue whatsoever.

Pepperberry was born out of the Bravissimo clothing range; huge customer demand and ever increasing requests for new products, combined with a desire to offer more stylish clothes led to the decision to launch Pepperberry as a stand-alone clothing retailer offering workwear, occasionwear, casual and smart-casual styles.

Pepperberry clothes are available in sizes 8 to 18 with three curvy options to choose from depending how much extra room you need to fit your boobs in; Curvy, Really Curvy and Super Curvy. The smallest Curvy size is for women who rarely have a problem finding clothes to fit their boobs on the high street. The Really Curvy and Super Curvy sizes mean that women with bigger boobs, who struggle to fit their boobs into standard high street sizes, can also wear the styles they want to at Pepperberry, without compromising the fit on their waist and hips.


Bra recycling

For 2014, our national charity is Mind, who campaign to improve the lives of people who experience mental health problems, promoting better services and more accepting attitudes. We do lots of fundraising in store and as a company throughout the year. Please see our Bravissimo page for information on our Bra Recycling Scheme.

Store news

Shop at Pepperberry

A few of your comments

“ Fab clothes, swimwear and undies. Excellent helpful staff – all kitted out for holiday. ”
Susi, Essex
“ Jess was really attentive and with a new dress and set of undies I feel a million dollars – thank you. ”
Jenni, Norfolk
“ Your staff are amazing! Thank you so much for making my shopping experience a pleasure rather than a chore! ”
Louise, Essex
“ The best customer service experience thank you so much. ”
Jennifer, UK
“ Lovely shop, bras, clothing and wonderful staff. Thank you. ”
Amanda and Karen, Suffolk