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Alana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
The ever popular Alana shape delivers again with its great fit and support. And the best news of all? It goes up to an L cup.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Black
Scarlet
Nude
White
Mocha
Orangeade
Sale
Plum
Sale
Coral
Sale
Iris
Sale
Denim
Sale
Boysenberry
Sale
Lime
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
28   28FF - Order now, UK standard delivery 4-7 days28G - Order now, UK standard delivery 4-7 days28GG - Order now, UK standard delivery 4-7 days28H - Order now, UK standard delivery 4-7 days28HH - Order now, UK standard delivery 4-7 days28J - Order now, UK standard delivery 4-7 days    
30 30E - Order now, UK standard delivery 3-5 days30F - Order now, UK standard delivery 4-7 days30FF - Order now, UK standard delivery 3-5 days30G - Order now, UK standard delivery 3-5 days30GG - Order now, UK standard delivery 3-5 days30H - Order now, UK standard delivery 3-5 days30HH - Order now, UK standard delivery 3-5 days30J - Order now, UK standard delivery 3-5 days30JJ - Order now, UK standard delivery 3-5 days30K - Order now, UK standard delivery 4-7 days30KK - Order now, UK standard delivery 3-5 days 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 3-5 days32F - Order now, UK standard delivery 3-5 days32FF - Order now, UK standard delivery 3-5 days32G - Order now, UK standard delivery 3-5 days32GG - Order now, UK standard delivery 3-5 days32H - Order now, UK standard delivery 3-5 days32HH - Order now, UK standard delivery 3-5 days32J - Order now, UK standard delivery 3-5 days32JJ - Order now, UK standard delivery 3-5 days32K - Order now, UK standard delivery 3-5 days32KK - Order now, UK standard delivery 3-5 days32L - Order now, UK standard delivery 4-7 days
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 3-5 days34F - Order now, UK standard delivery 3-5 days34FF - Order now, UK standard delivery 3-5 days34G - Order now, UK standard delivery 3-5 days34GG - Order now, UK standard delivery 3-5 days34H - Order now, UK standard delivery 3-5 days34HH - Order now, UK standard delivery 3-5 days34J - Order now, UK standard delivery 3-5 days34JJ - Order now, UK standard delivery 3-5 days34K - Order now, UK standard delivery 3-5 days34KK - Order now, UK standard delivery 4-7 days34L - Order now, UK standard delivery 4-7 days
3636DD - Order now, UK standard delivery 4-7 days36E - Order now, UK standard delivery 3-5 days36F - Order now, UK standard delivery 3-5 days36FF - Order now, UK standard delivery 3-5 days36G - Order now, UK standard delivery 3-5 days36GG - Order now, UK standard delivery 3-5 days36H - Order now, UK standard delivery 3-5 days36HH - Order now, UK standard delivery 3-5 days36J - Order now, UK standard delivery 3-5 days36JJ - Order now, UK standard delivery 3-5 days36K - Order now, UK standard delivery 4-7 days36KK - Order now, UK standard delivery 4-7 days36L - Order now, UK standard delivery 3-5 days
3838DD - Order now, UK standard delivery 4-7 days38E - Order now, UK standard delivery 3-5 days38F - Order now, UK standard delivery 4-7 days38FF - Order now, UK standard delivery 3-5 days38G - Order now, UK standard delivery 4-7 days38GG - Order now, UK standard delivery 3-5 days38H - Order now, UK standard delivery 3-5 days38HH - Order now, UK standard delivery 3-5 days38J - Order now, UK standard delivery 3-5 days38JJ - Order now, UK standard delivery 4-7 days38K - Order now, UK standard delivery 4-7 days38KK - Order now, UK standard delivery 3-5 days38L - Order now, UK standard delivery 4-7 days
4040DD - Order now, UK standard delivery 3-5 days40E - Order now, UK standard delivery 4-7 days40F - Order now, UK standard delivery 4-7 days40FF - Order now, UK standard delivery 3-5 days40G - Order now, UK standard delivery 4-7 days40GG - Order now, UK standard delivery 4-7 days40H - Order now, UK standard delivery 4-7 days40HH - Order now, UK standard delivery 4-7 days40J - Order now, UK standard delivery 4-7 days40JJ - Order now, UK standard delivery 3-5 days40K - Order now, UK standard delivery 4-7 days40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 416 reviews.

Reviews for this colour

28 August 2014
Pauline (LONDON, United Kingdom) see all reviews by 'Pauline'
38JJ
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Not well enough made
Loved this bra when it arrived, very supportive. Washed great....wire popped out at the front though so became a waste of money sadly. If this hasnt happened I would have recommended it.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
40K
Website
Yes, I would recommend this product.
28 August 2014
Ayshea (WITHAM, United Kingdom) see all reviews by 'Ayshea'
38GG
Within Last 6 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Lovely fit but 2 months before the wiring came out - again!
I went to the covent garden store and was recommended this bra as a perfect everyday one. The sales woman suggested I went up a cup size and down a back size with this one, it fitted great and felt comfy all day. After about 2.5 months the wire came through despite washing by hand and looking after it. I thought I must've been unlucky so bought another off the website. Well after just 2 months it's happened again. Such as shame as I love this bra, but I won't be ordering it again. Back to the drawing board of finding a=the perfect white bra...
True To Size: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36H
Instore
Yes, I would recommend this product.
21 August 2014
Suzie (United Kingdom) see all reviews by 'Suzie'
36G
2+ Years
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Comfy bra, poor wiring.
Like other reviewers I really like the fit of this bra and have been repeat buying for about 5 years now. The only thing that lets it down is that the wires work their way out at the front. I have repeatedly sewn them back in without success. The bras have always been hand washed and well looked after. After all that...I have just ordered another one!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36G
Instore
Yes, I would recommend this product.
20 August 2014
A husband with good taste, reviewed by my wife (South Coast) see all reviews by 'A husband with good taste, reviewed by my wife'
2+ Years
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Recommended Red
Alana in red at last, requested several years ago, so I'm thrilled to report it's a lovely shade of red & will suit everyone, as not an orangey tone. It's so difficult to find plain red in underwear in the UK-all you seem to find are lurid designs eg with neon,leopard,black and so on, esp. for the x-mas/valentine's market. If you just like & want a cheery red, it's like asking the earth for some reason. Hubby said if ever they do a red Alana he'd treat me & a 2nd one is coming for my b'day in 2mths time. A red bra under a cami/sleeveless red top looks far better than fleshtone does. Makes you feel warm in the winter when wearing darker clothing. The Scarlet Alana is my favourite of all the colours I've had in this bra in the 5years or so we've bought from Bravissimo, I hope many ladies willl also try this shade & be pleasantly surprised & repeat purchase it so that it becomes part of their core range! I feel like an Empress, not worthless, so do give this shade a try! Thanks :)
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36FF
Website
Yes, I would recommend this product.

Reviews for other colours

16 September 2014
Julie (STONEHAVEN, United Kingdom) see all reviews by 'Julie'
34H
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Problem with Wire
I do really like this bra and have bought several in various colours - however, having just read the reviews I feel there must be an issue with the design in that I too have found that the wire ALWAYS ends up poking through the material of the bra, rendering it useless after a fairly short space of time. The reason I keep buying it is I like the shape and support of the bra and it is good value for money - just wished it lasted a little longer.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34H
Instore
Yes, I would recommend this product.
16 September 2014
Jodie (Scotland) see all reviews by 'Jodie'
30FF
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Great bra
This is a comfortable and pretty bra that gives a nice shape. My only gripe is that I have bought a number of these over the last few years and the wires have poked through the fabric on all of them. I have never experienced this with any other bras. The fabric that holds the wires seems to be of a lesser quality. I would still recommend due to value for money.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30FF
Website
Yes, I would recommend this product.
9 September 2014
Casey (Michigan, USA) see all reviews by 'Casey'
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 No popping, just great shape and support
I tried this bra after identifying myself as a "green shape" person (found on a very interesting online blog, easy to look up). And I LOVE THIS BRA! It gives such a youthful, upfront, perky shape. I did go up one cup size in this one, and went with my regular back size for a nice, snug fit (32HH). I reach for this bra time and again, even though I have dozens of very lovely bras. I own several colors, and always want more. What prompts me to write a review is that none of the wires have ever popped on me. I read this in other reviews, prior to my first purchase, and was on the lookout for this issue. I even do some of the things we aren't supposed to: wear a bra two or more days in a row, wash it in the machine (on the "delicate," not even "hand wash" cycle... and accidentally add fabric softener)... But the wires are just fine. I'm sorry for the other women who haven't been able to take long advantage of this great bra! Matching undies are great, too.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32HH
Website
Yes, I would recommend this product.
7 September 2014
Gabrielle (Osaka, Japan) see all reviews by 'Gabrielle'
Within Last 6 Months
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Dissapointment
When i tried and bought this bra I was very happy as the support and style were close to perfect. However, even though i had been extreemly carefull when hand washing it the bra didn't even last three months before I had the wires popping out... when I was at work of course to make it worse. And it is not the first time it happened with this bra as the previous one i had had the wires popping out not even six months after I bought it. Also, even though the color is beautiful it stains very easily if you wear it with like, dark clothes and the stains can't be removed. Anyway. I think this bra would have been perfect without those popping out wires making it a waste of money.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
32KK
Instore
Yes, I would recommend this product.
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