Move over the image to zoom in
Alana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Candy Pink
Navy
Black
White
Nude
Mocha

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
28   28FF - Order now, UK standard delivery 4-7 days28G - Order now, UK standard delivery 4-7 days28GG - Order now, UK standard delivery 4-7 days28H - Order now, UK standard delivery 3-5 days28HH - Order now, UK standard delivery 4-7 days28J - Order now, UK standard delivery 4-7 days    
30 30E - Order now, UK standard delivery 4-7 days30F - Order now, UK standard delivery 3-5 days30FF - Order now, UK standard delivery 3-5 days30G - Order now, UK standard delivery 4-7 days30GG - Order now, UK standard delivery 3-5 days30H - Order now, UK standard delivery 3-5 days30HH - Order now, UK standard delivery 4-7 days30J - Order now, UK standard delivery 4-7 days30JJ - Order now, UK standard delivery 3-5 days30K - Order now, UK standard delivery 4-7 days30KK - Order now, UK standard delivery 3-5 days 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 4-7 days32F - Order now, UK standard delivery 3-5 days32FF - Order now, UK standard delivery 4-7 days32G - Order now, UK standard delivery 3-5 days32GG - Order now, UK standard delivery 3-5 days32H - Unavailable32HH - Order now, UK standard delivery 4-7 days32J - Order now, UK standard delivery 3-5 days32JJ - Order now, UK standard delivery 4-7 days32K - Order now, UK standard delivery 3-5 days32KK - Order now, UK standard delivery 4-7 days32L - Order now, UK standard delivery 3-5 days
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 3-5 days34F - Order now, UK standard delivery 4-7 days34FF - Order now, UK standard delivery 3-5 days34G - Order now, UK standard delivery 3-5 days34GG - Order now, UK standard delivery 3-5 days34H - Order now, UK standard delivery 3-5 days34HH - Order now, UK standard delivery 3-5 days34J - Order now, UK standard delivery 3-5 days34JJ - Order now, UK standard delivery 3-5 days34K - Order now, UK standard delivery 3-5 days34KK - Order now, UK standard delivery 4-7 days34L - Order now, UK standard delivery 3-5 days
3636DD - Order now, UK standard delivery 3-5 days36E - Order now, UK standard delivery 4-7 days36F - Order now, UK standard delivery 4-7 days36FF - Order now, UK standard delivery 4-7 days36G - Order now, UK standard delivery 3-5 days36GG - Unavailable36H - Order now, UK standard delivery 3-5 days36HH - Order now, UK standard delivery 4-7 days36J - Order now, UK standard delivery 3-5 days36JJ - Order now, UK standard delivery 4-7 days36K - Order now, UK standard delivery 4-7 days36KK - Order now, UK standard delivery 4-7 days36L - Order now, UK standard delivery 4-7 days
3838DD - Order now, UK standard delivery 4-7 days38E - Order now, UK standard delivery 4-7 days38F - Order now, UK standard delivery 4-7 days38FF - Order now, UK standard delivery 3-5 days38G - Order now, UK standard delivery 4-7 days38GG - Unavailable38H - Order now, UK standard delivery 4-7 days38HH - Order now, UK standard delivery 4-7 days38J - Unavailable38JJ - Order now, UK standard delivery 4-7 days38K - Order now, UK standard delivery 4-7 days38KK - Order now, UK standard delivery 4-7 days38L - Unavailable
4040DD - Order now, UK standard delivery 4-7 days40E - Order now, UK standard delivery 3-5 days40F - Unavailable40FF - Order now, UK standard delivery 3-5 days40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Order now, UK standard delivery 4-7 days40J - Unavailable40JJ - Order now, UK standard delivery 3-5 days40K - Unavailable40KK - Order now, UK standard delivery 4-7 days40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 417 reviews.

Reviews for this colour

21 July 2015
Janine (Aylesbury, United Kingdom) see all reviews by 'Janine '
32H
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Great fit
Unfortunately this is the only bra that fits completely correctly for me. Its the one used in store but that said when you buy the complete set it looks good. I have several colour sets the bra fits very well and as the strapline says.. it has a fab shape and support. Buying bravissimo was the best thing ever did I went down 2 bra sizes !.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32H
Instore
Yes, I would recommend this product.
9 July 2015
Victoria (LONDON, United Kingdom) see all reviews by 'Victoria'
32K
Within Last 6 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Quality issues :-(
I have brought this bra in many different colours over the years but there is a clear issue with the general quality of stitching and material. After hand washing and wearing a few times the stitching has come out and the colour has changed where the wire sits. As previous reviews state it needs much more padding around the wire and I've experienced the wire popping out too on another colour. I have exchanged for another style by bravissimo as I was happy with the new Melrose bra which is much better quality (the shape is a little pointy though lol) In other words this Alana bra gives good shape and support but often looks like you've had it for years after only 2-4 weeks use. Which is definitely not value for money! Which is disappointing as I love the colours, fit and shape :-(
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32K
Instore
Yes, I would recommend this product.
17 June 2015
Hannah (ABERDEEN, United Kingdom) see all reviews by 'Hannah'
30GG
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Everyday sorted
I recently bought the Alana bra and it has become a firm favourite. It is comfortable enough to wear everyday even at my busy job. It gives great shape and support and I love the pretty pink colour.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30GG
Instore
Yes, I would recommend this product.
9 June 2015
Colette (TUNBRIDGE WELLS, UK) see all reviews by 'Colette '
28GG
1-2 Years
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 I won't wear anything else
Ever since I first tried this bra I will not wear any other. I have it in almost every colour they have brought out. I feel fully supported and it gives me a great shape. I have never reviewed a bra before but after seeing the negative feedback I had to write. I have never had a problem with the underwire and I always put my bras in the washing machine on 40 (against care advice given) and they are still in great condition. It sounds silly I know but I actually dread Bravissimo discontinuing the Alana as I never want to be without this fantastic bra!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
28GG
Instore
Yes, I would recommend this product.
Pages:

Reviews for other colours

22 July 2015
Pelaine (HERTFORD, United Kingdom) see all reviews by 'Pelaine'
32J
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Ditto
I had given the Alana bra a break because of all the reasons other customers have stated. I missed it because it is comfortable and has a great shape so I thought I'd give it another chance. I bought the bra on the 31st May and last week I felt something digging into my chest.... Yes, you guessed it the wire had popped out in less than 2 months. It's really not good enough!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32J
Website
Yes, I would recommend this product.
17 July 2015
Adele (Essex) see all reviews by 'Adele'
34GG
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Fits perfectly
This bra style fits me perfectly in a 34GG. It does come up rather small in the cup as I usually take a 34G. However, I have given it only four stars because the hooks have caught on the picot edging on the straps and round the edge of the bra and pulled it rather badly. I wash my bras by hand as recommended. I feel this is a design fault and the design would be better without this edging.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34GG
Instore
Yes, I would recommend this product.
13 July 2015
Mira (Dublin, Ireland) see all reviews by 'Mira'
34HH
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wires
I must say I'm really disappointed in this particular case! And I regret I haven't checked the reviews earlier. I bought Alana bra some time ago looking for an every day bra. After a while wires pushed through and I sent it back asking for replacement. I was told I was at fault because I have been washing it in a machine. Since I never had this problem before I accepted the explanation and since then started to hand wash the replacement. I even bought another one! Then the wires came out again in one and then in the other. I didn't want to go through the replacing process again so just gave up. I'm still ocassionally using them but if I knew there are issues with them I wouldn't have bought them in the first place. Otherwise I'm really happy with Bravissimo and the customer service is great just in this one case since you know there's an issue you should make an effort to fix it and stop blaming your customers.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
34HH
Website
Yes, I would recommend this product.
12 July 2015
Timi (AYLESBURY, United Kingdom) see all reviews by 'Timi'
32L
6-12 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 the most comfortable bra ever. However....
This is the best bra I have ever had and i have remained loyal to the style for over 4 years but unfortunately I started having problems with wires poking through in the last 2 years. The last one I bought only lasted about 3 weeks before the wire came through again, so sadly I will not be buying this style again. I had not even washed it. I sewed it in, poked it back in but nothing worked! it seems to be the luck of the draw with the bra. The previous one before my latest buy which I still have, doesn't have any problems with the wires but its has lost its support as its now quite worn.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
32L
Instore
Yes, I would recommend this product.
Pages: