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Alana BraAlana BraAlana BraAlana BraAlana Bra
Exclusive to Bravissimo
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Navy
Black
Nude
White
Mocha

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - Order now, UK standard delivery 3-5 days28E - Order now, UK standard delivery 3-5 days28F - Order now, UK standard delivery 3-5 days28FF - Order now, UK standard delivery 3-5 days28G - Order now, UK standard delivery 3-5 days28GG - Order now, UK standard delivery 3-5 days28H - Order now, UK standard delivery 3-5 days28HH - Order now, UK standard delivery 3-5 days28J - Order now, UK standard delivery 3-5 days    
3030DD - Order now, UK standard delivery 3-5 days30E - Order now, UK standard delivery 3-5 days30F - Order now, UK standard delivery 3-5 days30FF - Order now, UK standard delivery 3-5 days30G - Order now, UK standard delivery 3-5 days30GG - Order now, UK standard delivery 3-5 days30H - Order now, UK standard delivery 3-5 days30HH - Order now, UK standard delivery 3-5 days30J - Order now, UK standard delivery 3-5 days30JJ - Order now, UK standard delivery 3-5 days30K - Order now, UK standard delivery 3-5 days30KK - Order now, UK standard delivery 3-5 days 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 3-5 days32F - Order now, UK standard delivery 3-5 days32FF - Order now, UK standard delivery 3-5 days32G - Order now, UK standard delivery 3-5 days32GG - Order now, UK standard delivery 3-5 days32H - Order now, UK standard delivery 3-5 days32HH - Order now, UK standard delivery 3-5 days32J - Order now, UK standard delivery 3-5 days32JJ - Order now, UK standard delivery 3-5 days32K - Order now, UK standard delivery 3-5 days32KK - Order now, UK standard delivery 3-5 days32L - Order now, UK standard delivery 3-5 days
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 3-5 days34F - Order now, UK standard delivery 3-5 days34FF - Order now, UK standard delivery 3-5 days34G - Order now, UK standard delivery 3-5 days34GG - Order now, UK standard delivery 3-5 days34H - Order now, UK standard delivery 3-5 days34HH - Order now, UK standard delivery 3-5 days34J - Order now, UK standard delivery 3-5 days34JJ - Order now, UK standard delivery 3-5 days34K - Order now, UK standard delivery 3-5 days34KK - Order now, UK standard delivery 3-5 days34L - Order now, UK standard delivery 3-5 days
3636DD - Order now, UK standard delivery 3-5 days36E - Order now, UK standard delivery 3-5 days36F - Order now, UK standard delivery 3-5 days36FF - Order now, UK standard delivery 3-5 days36G - Order now, UK standard delivery 3-5 days36GG - Order now, UK standard delivery 3-5 days36H - Order now, UK standard delivery 3-5 days36HH - Order now, UK standard delivery 3-5 days36J - Order now, UK standard delivery 3-5 days36JJ - Order now, UK standard delivery 3-5 days36K - Order now, UK standard delivery 3-5 days36KK - Order now, UK standard delivery 3-5 days36L - Order now, UK standard delivery 4-7 days
3838DD - Order now, UK standard delivery 3-5 days38E - Order now, UK standard delivery 3-5 days38F - Order now, UK standard delivery 3-5 days38FF - Order now, UK standard delivery 3-5 days38G - Order now, UK standard delivery 3-5 days38GG - Order now, UK standard delivery 3-5 days38H - Order now, UK standard delivery 3-5 days38HH - Order now, UK standard delivery 3-5 days38J - Order now, UK standard delivery 3-5 days38JJ - Order now, UK standard delivery 3-5 days38K - Order now, UK standard delivery 3-5 days38KK - Order now, UK standard delivery 3-5 days38L - Order now, UK standard delivery 4-7 days
4040DD - Order now, UK standard delivery 3-5 days40E - Order now, UK standard delivery 3-5 days40F - Order now, UK standard delivery 3-5 days40FF - Order now, UK standard delivery 3-5 days40G - Order now, UK standard delivery 3-5 days40GG - Order now, UK standard delivery 3-5 days40H - Order now, UK standard delivery 3-5 days40HH - Order now, UK standard delivery 3-5 days40J - Order now, UK standard delivery 3-5 days40JJ - Order now, UK standard delivery 3-5 days40K - Order now, UK standard delivery 4-7 days40KK - Order now, UK standard delivery 3-5 days40L - Order now, UK standard delivery 4-7 days

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 392 reviews.

Reviews for this colour

21 January 2015
Lorraine (GLASGOW, United Kingdom) see all reviews by 'Lorraine'
Within Last 6 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wires
I have been buying this bra for years but it really is a hit or miss as to how long it takes the wires to go, some have been weeks while others months, because of this returning is no longer an option, I just have to hope for the best. I usual buy a few at a time, never twist to put on and always hand wash. I just wish there was some consistency with the quality.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5
34KK
Instore
Yes, I would recommend this product.
28 December 2014
Flomar (KIDDERMINSTER, United Kingdom) see all reviews by 'Flomar'
34K
Within Last 6 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wiring problem
Again, I am having same problem as many others I have had this bra for nearly 6 months, have washed it by hand each time but the wires have come through at the front, have sewed them back in and they have come through again, not sure what to do as i also have another one bought at same time and that seems to be showing a week ness as i can see the blue of the wires coming through
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
34K
Instore
Yes, I would recommend this product.
3 December 2014
Jennifer (Pennsylvania, USA) see all reviews by 'Jennifer'
36JJ
Never
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 First time Try
Bought this bra based on the reviews of others and I couldn't be happier. Its comfortable yet supportive. Simple yet stylish. I would recommend. Only issue I've had is that my straps will slide off from time to time. Usually means strap needs readjusted.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36JJ
Website
Yes, I would recommend this product.
24 November 2014
Sarah (WOKING, United Kingdom) see all reviews by 'Sarah'
34G
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wiring problem
I have worn Alanas for years, they provide an excellent fit and support. However, as has been fed back by many other ladies, over the past couple of years the underwire pushes through and pops out very soon after purchase. I explained this problem to the lady in store and she recommended only washing the bra by hand in tepid water as, according to her, it was the heat of the washing machine that was cauing the problem. I have followed this advice perfectly with my new bras, yet the wires have poked out very quickly yet again! Please, please Bravissimo take responsibility for a problem that is affecting so many people and improve the quality of this bra. It's so disappointing because I love the bra and I don't want to have to go elsewhere to buy my underwear. I used to recommend this bra to all my friends, but I can't do so anymore, not until this obvious fault is rectified.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34G
Instore
Yes, I would recommend this product.
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Reviews for other colours

14 February 2015
Maria (Leeds, UK) see all reviews by 'Maria'
32H
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great support but not long lasting!
Over the years I have purchased around 4 of these Alana bras in different colours. This bra is the best support in any bra I have had and I usually buy a larger cup size, which leaves just enough room for my boobs to stay well put! The only qualms I have are that the bra isn't exactly glamorous - it would be great to have a bra of the same support but in a more modern pattern. Secondly, all these bras have had issues with the wires within a month or so of wearing them where the wire usually pops out of the size or middle, which can be sewn but rather defeats the object!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
32HH
Instore
Yes, I would recommend this product.
13 February 2015
Lindsay (Dundee) see all reviews by 'Lindsay'
32K
6-12 Months
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Alana Bra
I find the Alana bra to be a great fit and nice style. I am a 32K and 19, so trying to find bras that fit well but look nice is difficult! Although the Alana bras are plainer than what I would like, they still look nice on and don't make me feel too frumpy! The Alana bra is pretty true to size and the only bra that fits me and keeps me in place all day. I rely on the Alana bra, as I order online roughly every 8 months to get a new batch of bras as I can't get to the store. 9/10 times the bra will fit perfectly! My only issue is that a couple of my Alana bras wires have popped out only two months after I bought them. This renders them useless and means I have to pay another £30 on a new bra! I am always very careful with my bras-handwashing and hanging them up to dry, but I guess these things can't be helped! I am lucky enough to be getting a breast reduction this summer, so I am looking forward to getting to try some of bravissimo's other styles! Overall- Great bra.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
32K
Instore
Yes, I would recommend this product.
10 February 2015
Amy (Warnbro, Australia) see all reviews by 'Amy'
30K
1-2 Years
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great Bra
I love this bra. I recently bought a couple more in the white and black because they are so comfortable. Unfortunately the white one was hanging outside when a thunderstorm suddenly hit and it got struck by lightning so I don't recommend leaving the bras outside in a storm. I will be replacing it though.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30K
Website
Yes, I would recommend this product.
8 February 2015
Lesley (Oxfordshire) see all reviews by 'Lesley'
34H
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Fab fit but lacking va va voom
I have never found another bra to equal the fit, comfort and support of this bra which as a result means it is the only style in my wardrobe. However, I would love another bra which offers the same amazing qualities but in a different style just to ring the changes. For me this bra equals fabulous daily staple rather than special occasion. When I've asked in store I've been told that the Alana is the only one that offers what I'm looking for which is a little disappointing. Bravissimo. Please help me find a bra as good as this one but with a little more va va voom!!!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
34H
Instore
Yes, I would recommend this product.
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