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Alana BraAlana BraAlana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
Alana delivers again with great fit and support. Wow! Summer just got even hotter! This neon orange will brighten up anybody’s day! Wear under boring black for a colour boost or to set off that tan when the weather hots up! The best news of all? It goes up to an L cup!

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cups, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • Please note, orangeade is more neon than it appears in the image
  • Some sizes are currently awaiting stock but you can still order them now. Click on the size below for more information.
  • View product care guide

Choose a colour

Orangeade
Plum
Nude
Black
White
Mocha

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - Order now, UK standard delivery 3-5 days28E - Order now, UK standard delivery 3-5 days28F - Order now for delivery early August28FF - Order now, UK standard delivery 3-5 days28G - Order now, UK standard delivery 3-5 days28GG - Order now, UK standard delivery 3-5 days28H - Order now, UK standard delivery 3-5 days28HH - Order now, UK standard delivery 3-5 days28J - Order now, UK standard delivery 3-5 days    
3030DD - Order now, UK standard delivery 3-5 days30E - Order now for delivery early August30F - Order now, UK standard delivery 3-5 days30FF - Order now, UK standard delivery 3-5 days30G - Order now, UK standard delivery 3-5 days30GG - Order now, UK standard delivery 3-5 days30H - Order now, UK standard delivery 3-5 days30HH - Order now, UK standard delivery 3-5 days30J - Order now, UK standard delivery 3-5 days30JJ - Order now, UK standard delivery 3-5 days30K - Order now, UK standard delivery 3-5 days30KK - Order now for delivery early August 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 4-7 days32F - Order now, UK standard delivery 4-7 days32FF - Order now, UK standard delivery 3-5 days32G - Order now, UK standard delivery 3-5 days32GG - Order now, UK standard delivery 3-5 days32H - Order now, UK standard delivery 3-5 days32HH - Order now, UK standard delivery 3-5 days32J - Order now, UK standard delivery 3-5 days32JJ - Order now, UK standard delivery 3-5 days32K - Order now, UK standard delivery 3-5 days32KK - Order now, UK standard delivery 3-5 days32L - Order now, UK standard delivery 3-5 days
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 4-7 days34F - Order now, UK standard delivery 4-7 days34FF - Order now, UK standard delivery 3-5 days34G - Order now, UK standard delivery 3-5 days34GG - Order now, UK standard delivery 3-5 days34H - Order now, UK standard delivery 3-5 days34HH - Order now, UK standard delivery 3-5 days34J - Order now, UK standard delivery 3-5 days34JJ - Order now, UK standard delivery 3-5 days34K - Order now, UK standard delivery 3-5 days34KK - Order now, UK standard delivery 3-5 days34L - Order now, UK standard delivery 3-5 days
3636DD - Order now, UK standard delivery 3-5 days36E - Order now, UK standard delivery 3-5 days36F - Order now, UK standard delivery 3-5 days36FF - Order now, UK standard delivery 3-5 days36G - Order now, UK standard delivery 3-5 days36GG - Order now, UK standard delivery 3-5 days36H - Order now, UK standard delivery 3-5 days36HH - Order now, UK standard delivery 3-5 days36J - Order now, UK standard delivery 3-5 days36JJ - Order now, UK standard delivery 3-5 days36K - Order now, UK standard delivery 3-5 days36KK - Order now, UK standard delivery 3-5 days36L - Order now, UK standard delivery 3-5 days
3838DD - Order now, UK standard delivery 3-5 days38E - Order now, UK standard delivery 3-5 days38F - Order now, UK standard delivery 3-5 days38FF - Order now, UK standard delivery 3-5 days38G - Order now, UK standard delivery 3-5 days38GG - Order now, UK standard delivery 3-5 days38H - Order now, UK standard delivery 3-5 days38HH - Order now, UK standard delivery 3-5 days38J - Order now, UK standard delivery 3-5 days38JJ - Order now, UK standard delivery 3-5 days38K - Order now, UK standard delivery 3-5 days38KK - Order now, UK standard delivery 3-5 days38L - Order now, UK standard delivery 3-5 days
4040DD - Order now, UK standard delivery 4-7 days40E - Order now, UK standard delivery 3-5 days40F - Order now for delivery early August40FF - Order now, UK standard delivery 3-5 days40G - Order now, UK standard delivery 3-5 days40GG - Order now, UK standard delivery 3-5 days40H - Order now, UK standard delivery 3-5 days40HH - Order now, UK standard delivery 3-5 days40J - Order now, UK standard delivery 3-5 days40JJ - Order now, UK standard delivery 3-5 days40K - Order now, UK standard delivery 3-5 days40KK - Order now, UK standard delivery 3-5 days40L - Order now for delivery early August

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 403 reviews.

Reviews for this colour

12 July 2014
Joanne (St. Albans, United Kingdom) see all reviews by 'Joanne'
38J
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Great customer service
I had a problem with the wires coming through,left a review to that effect and was invited to contact customer services. I wrote them a detailed email, and got a very quick and sympathetic response. I was asked to send the faulty bras back and was given a reply paid label to do so. Within a couple of days of posting them back I had been contacted and told it was a manufacturing fault and given a full apology and was given the choice of a full refund or purchasing replacement. I chose the refund as I hadn't decided whether to buy the same model bra again, and was told the money could take up to 4-5 days to be credited back to my card. In fact it was there the next day. Yes there has clearly been a problem, but I was told they have rectified it, and the customer service was the best I have experienced for a very long time. I always say it's not the fact there is a problem that matters so much as how it's put right, and Bravissimo customer service get full marks for that.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36J
Instore
Yes, I would recommend this product.
7 July 2014
Sara (United Kingdom) see all reviews by 'Sara'
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Excellent...usually
I too have bought this bra for many years in a variety of colours etc and have never had any problems. I also had the wire coming through prematurely and would question whether Bravissimo have changed manufacturers etc. I note that they have a standard response on the reviews to this issue but would like to suggest that rather than simply posting a generic bland comment it might be in their interests to investigate why this is now occuring when it did not before. That said I have been a loyal customer for many years and will continue to be so.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
40GG
Website
Yes, I would recommend this product.
19 May 2014
Charlotte (PULBOROUGH, United Kingdom) see all reviews by 'Charlotte'
34HH
Within Last 6 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Unwearable after 3 months
This was always my go to bra as it is comfortable to wear and suitable to wear under all clothing but I am really disappointed with my latest purchase. I bought a new bra in mid February in Brighton and 2 days ago the underwire on both sides has poked through the top. The bra is now compleletly unwearble, although not as expensive as some other bras I would expect it to be much better quality and last at least 6 months. I won't be buying this bra again as it seems to be a common problem now.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
34HH
Instore
Yes, I would recommend this product.
13 May 2014
Joanne (St. Albans, United Kingdom) see all reviews by 'Joanne'
38J
6-12 Months
In store
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Disappointing
I was fitted for this bra at the Milton Keynes shop, and thought it really good. So good I ordered another one online shortly afterwards. However before too long one of the wires came out, as other people have said. I thought it was maybe because I had machine washed it, albeit at low temperatures and in a net lingerie bag. Thinking it was a one off, I ordered a replacement and have washed the second and third ones bought by hand only. Despite this in both cases the wires have poked through again. So I have bought three of these bras and in all cases the wires have come through. I am very disappointed - generally I love Bravissimo and Pepperberry goods but this is almost enough to make me take my custom elsewhere. This is £85 worth of bras ruined in a relatively few months. By comparison the other bra which I was fitted with at the Milton Keynes shop at the same time is absolutely fine so I don't think it's anything I am doing.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
38J
Instore
Yes, I would recommend this product.
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Reviews for other colours

21 July 2014
A (United Kingdom) see all reviews by 'A'
32GG
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great Everyday Bra!
I tried on this bra instore and the assistant was very helpful but I wasn't sure whether to buy so came home and eventually bought it online. I'm very happy with this bra. The colour (black) goes amazing with everything I wear and it's pretty comfortable. Only problem I've had is the material at the back fastenings is quite scratchy and can get itchy at times, especially when it's hot. Apart from this, the bra supports me so well and makes my boobs look lovely! I usually only ever wear plunge bras but they've been a problem recently 'cos of their lack of support so this balconette has solved my issues. I've already bought another one and will buy more in future.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32GG
Website
Yes, I would recommend this product.
21 July 2014
Philippa (Stoke-On-Trent, United Kingdom) see all reviews by 'Philippa'
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Alana - almost perfect
This is almost the perfect bra. The fit is the best I've found, it looks great and gives a fab shape. BUT - the material feels horrid. Rough and scratchy. Please could you do the same bra in a softer, smoother fabric? I'd buy a dozen!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
Instore
Yes, I would recommend this product.
16 July 2014
Pauline (Bromley, United Kingdom) see all reviews by 'Pauline'
32GG
1-2 Years
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Best bra ever
i found this bra a few years ago ..and nothing even comes close to this fit and comfort . All my life i have been waiting for a comftable bra .. i confess i hate wearing them but this one i can wear from morning to night ..so please never stop selling this bra . I have big boobs but very little back ...its only taken me 37 years to find a bra that really fits me .
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32GG
Website
Yes, I would recommend this product.
16 July 2014
Susan (Canada) see all reviews by 'Susan'
38HH
Never
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 comfortable bra
Boy am I glad I stumble across your website living in Canada it is very hard for me to find a bra that is a suitable style for my age group that fits me I purchased your simple black purity bra as a test one and was thrilled that it actually fit me and I almost died seeing the price (seeing as how I would normally in Canada pay 200-300$ for 1 bra) I purchased this one and another one and this by far us my favorite bra I have ever owned I loved the color the style the shape and lift it gave me not once have I ever walked around feeling like I wasn't wearing a bra until this little beauty came into my life I would love to see it several other bright colors cause I would snap them up in an instant! Thank you for coming into my life bravissimo you have a life long customer here!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38HH
Mobile Website
Yes, I would recommend this product.
Pages: