Move over the image to zoom in
Alana BraAlana BraAlana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
The ever popular Alana shape delivers again with its great fit and support. And the best news of all? It goes up to an L cup.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • Some sizes are currently awaiting stock but you can still order them now. Click on the size below for more information.
  • View product care guide

Choose a colour

Scarlet
Black
Nude
White
Mocha

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - Order now, UK standard delivery 3-5 days28E - Order now, UK standard delivery 3-5 days28F - Order now, UK standard delivery 3-5 days28FF - Order now, UK standard delivery 3-5 days28G - Order now, UK standard delivery 3-5 days28GG - Order now, UK standard delivery 3-5 days28H - Order now, UK standard delivery 3-5 days28HH - Order now, UK standard delivery 3-5 days28J - Order now, UK standard delivery 3-5 days    
3030DD - Order now, UK standard delivery 3-5 days30E - Order now, UK standard delivery 3-5 days30F - Order now, UK standard delivery 3-5 days30FF - Order now, UK standard delivery 3-5 days30G - Order now, UK standard delivery 3-5 days30GG - Order now, UK standard delivery 3-5 days30H - Order now, UK standard delivery 3-5 days30HH - Order now, UK standard delivery 3-5 days30J - Order now, UK standard delivery 3-5 days30JJ - Order now, UK standard delivery 3-5 days30K - Order now, UK standard delivery 3-5 days30KK - Order now, UK standard delivery 4-7 days 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 4-7 days32F - Order now, UK standard delivery 4-7 days32FF - Order now, UK standard delivery 3-5 days32G - Order now, UK standard delivery 3-5 days32GG - Order now, UK standard delivery 3-5 days32H - Order now, UK standard delivery 3-5 days32HH - Order now, UK standard delivery 3-5 days32J - Order now, UK standard delivery 3-5 days32JJ - Order now, UK standard delivery 3-5 days32K - Order now, UK standard delivery 3-5 days32KK - Order now, UK standard delivery 3-5 days32L - Order now, UK standard delivery 3-5 days
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 4-7 days34F - Order now, UK standard delivery 4-7 days34FF - Order now, UK standard delivery 4-7 days34G - Order now, UK standard delivery 3-5 days34GG - Order now, UK standard delivery 3-5 days34H - Order now, UK standard delivery 3-5 days34HH - Order now, UK standard delivery 3-5 days34J - Order now, UK standard delivery 3-5 days34JJ - Order now, UK standard delivery 3-5 days34K - Order now, UK standard delivery 3-5 days34KK - Order now, UK standard delivery 3-5 days34L - Order now, UK standard delivery 3-5 days
3636DD - Order now, UK standard delivery 3-5 days36E - Order now, UK standard delivery 4-7 days36F - Order now, UK standard delivery 3-5 days36FF - Order now, UK standard delivery 3-5 days36G - Order now, UK standard delivery 3-5 days36GG - Order now, UK standard delivery 3-5 days36H - Order now, UK standard delivery 3-5 days36HH - Order now, UK standard delivery 3-5 days36J - Order now, UK standard delivery 3-5 days36JJ - Order now, UK standard delivery 3-5 days36K - Order now, UK standard delivery 3-5 days36KK - Order now, UK standard delivery 3-5 days36L - Order now, UK standard delivery 3-5 days
3838DD - Order now, UK standard delivery 3-5 days38E - Order now for delivery late December38F - Order now, UK standard delivery 3-5 days38FF - Order now, UK standard delivery 3-5 days38G - Order now, UK standard delivery 3-5 days38GG - Order now, UK standard delivery 3-5 days38H - Order now, UK standard delivery 3-5 days38HH - Order now, UK standard delivery 3-5 days38J - Order now for delivery late December38JJ - Order now, UK standard delivery 3-5 days38K - Order now, UK standard delivery 3-5 days38KK - Order now, UK standard delivery 3-5 days38L - Order now, UK standard delivery 3-5 days
4040DD - Order now, UK standard delivery 3-5 days40E - Order now, UK standard delivery 3-5 days40F - Order now, UK standard delivery 3-5 days40FF - Order now, UK standard delivery 3-5 days40G - Order now for delivery late December40GG - Order now, UK standard delivery 3-5 days40H - Order now for delivery late December40HH - Order now for delivery late December40J - Order now, UK standard delivery 3-5 days40JJ - Order now for delivery late December40K - Order now, UK standard delivery 3-5 days40KK - Order now, UK standard delivery 3-5 days40L - Order now for delivery late December

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 405 reviews.

Reviews for this colour

27 November 2014
Rosemary (AIRDRIE, United Kingdom) see all reviews by 'Rosemary'
6-12 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Disappointed
Just came on the buy a new bra as the wire keeps coming out of mine. I had it less than a year and i am disappointed. I like this style but after reading others having the same experience as me, I doubt I would buy it again.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36GG
Instore
Yes, I would recommend this product.
23 September 2014
Michelle (HUDDERSFIELD, United Kingdom) see all reviews by 'Michelle'
34HH
Within Last 6 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Alana bra review - faulty wires
I really like this bra and it fits really well. Having just read other reviews there is a common fault with this bra. I have two bras in this style and both have had wires that have popped out of the front. I look after my bras carefully following the instructions from the shop but am disappointed about the wire situation which does need to be rectified by the manufacturer.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34HH
Instore
Yes, I would recommend this product.
20 August 2014
Tracey (CARLISLE, United Kingdom) see all reviews by 'Tracey'
38J
Within Last 6 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Problem wires
For my size, I need quite a lot of support, which this bra gives, but I've encountered a similar issue with the wires discussed by other reviewers. I found them really uncomfortable at the side, and have to adjust the bra a few times a day, because they dig in. I bought this bra in April of this year, and now, four months later, the wire has come through at the front. I've stitched it back in, but I doubt it will hold for long. I wear the bra a lot, but certainly not every day. I would have expected it to last much longer.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38J
Instore
Yes, I would recommend this product.
19 August 2014
Daisy (BIRMINGHAM, United Kingdom) see all reviews by 'Daisy'
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Wires issue
This is a lovely bra - great fit, nice to look at, some beautiful colours. I look after my bras carefully , hand-washing and air-drying them to give them a long life. But like so many other reviewers, I've suffered from the wires coming out at the front again and again, and it now seems to happen with every Alana that I buy. This isn't a problem that I've had with other styles. Please, Bravissimo, sort this out.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36H
Website
Yes, I would recommend this product.
Pages:

Reviews for other colours

19 December 2014
Anna (MAIDSTONE, United Kingdom) see all reviews by 'Anna'
Within Last 6 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Disappointed
Initially a brilliant bra. Good fit and very comfortable. However as many people have found the underwire has broken through. It has been carefully handwashed a handful of times so was really not expecting this after less than 2 months.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
40GG
Phone
Yes, I would recommend this product.
18 December 2014
Sandy (BRIGHTON, United Kingdom) see all reviews by 'Sandy'
28JJ
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Haven't had wiring problem!
I just wanted to say that I've had lots of Alana bras over a few years (in various colours) and have never had a wiring problem (that I can recall!) They do need to be hand-washed in warm water (as do all wired bras!) and because my boobs are heavy I (need to) replace mine every 3 months - perhaps this prevents the problem? Anyway, I would say don't give up on them!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30HH
Website
Yes, I would recommend this product.
16 December 2014
Kerry McCreadie (Kilmarnock, UK) see all reviews by 'Kerry McCreadie '
32H
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Love Love Love
I was introduced to the Alana bra during pregnancy as the curved band fitted well with my bump. Not only is this bra comfortable it offers great support and washes up brilliantly. Post pregnancy I'm now an Alana convert and have been fitted another twice each time trying different styles but always returning to my old faithful!!! I love the different colours depending on the season, I have had this bra in black,nude,white,blue and scarlet. An all round great value bra.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32H
Instore
Yes, I would recommend this product.
6 December 2014
Jacqueline (SHREWSBURY, UK) see all reviews by 'Jacqueline'
38HH
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Underwire always a problem!
I have had about 10 of these bras now over the years. They fit great and I always come and get help from in store and I know I have the correct size, I keep buying them as they are a well fitting everyday bra but I have the same problem with all if them. The underwire comes out it the middle every time! I sew them up to make them last longer but eventually I have to buy another. I wish this problem would get fixed as it seems by reading the reviews im not the only one!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36HH
Instore
Yes, I would recommend this product.
Pages: