Move over the image to zoom in
Alana BraAlana BraAlana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
£28.00
Alana delivers again with great fit and support. Wow! Summer just got even hotter! This neon orange will brighten up anybody’s day! Wear under boring black for a colour boost or to set off that tan when the weather hots up! The best news of all? It goes up to an L cup!

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cups, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • Please note, orangeade is more neon than it appears in the image
  • View product care guide

Choose a colour

Orangeade
Plum
Nude
Black
White
Mocha
Lime
Sale
Aqua
Sale
Coral
Sale
Boysenberry
Sale
Denim
Sale
Iris
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - In stock, UK standard delivery 3-5 days28E - In stock, UK standard delivery 3-5 days28F - In stock, UK standard delivery 3-5 days28FF - In stock, UK standard delivery 3-5 days28G - In stock, UK standard delivery 3-5 days28GG - In stock, UK standard delivery 3-5 days28H - In stock, UK standard delivery 3-5 days28HH - In stock, UK standard delivery 3-5 days28J - In stock, UK standard delivery 3-5 days    
3030DD - In stock, UK standard delivery 3-5 days30E - In stock, UK standard delivery 3-5 days30F - In stock, UK standard delivery 3-5 days30FF - In stock, UK standard delivery 3-5 days30G - In stock, UK standard delivery 3-5 days30GG - In stock, UK standard delivery 3-5 days30H - In stock, UK standard delivery 3-5 days30HH - In stock, UK standard delivery 3-5 days30J - In stock, UK standard delivery 3-5 days30JJ - In stock, UK standard delivery 3-5 days30K - In stock, UK standard delivery 3-5 days30KK - In stock, UK standard delivery 3-5 days 
3232DD - In stock, UK standard delivery 3-5 days32E - In stock, UK standard delivery 4-7 days32F - In stock, UK standard delivery 4-7 days32FF - In stock, UK standard delivery 3-5 days32G - In stock, UK standard delivery 3-5 days32GG - In stock, UK standard delivery 3-5 days32H - In stock, UK standard delivery 3-5 days32HH - In stock, UK standard delivery 3-5 days32J - In stock, UK standard delivery 3-5 days32JJ - In stock, UK standard delivery 3-5 days32K - In stock, UK standard delivery 3-5 days32KK - In stock, UK standard delivery 3-5 days32L - In stock, UK standard delivery 3-5 days
3434DD - In stock, UK standard delivery 3-5 days34E - In stock, UK standard delivery 4-7 days34F - In stock, UK standard delivery 4-7 days34FF - In stock, UK standard delivery 3-5 days34G - In stock, UK standard delivery 3-5 days34GG - In stock, UK standard delivery 3-5 days34H - In stock, UK standard delivery 3-5 days34HH - In stock, UK standard delivery 3-5 days34J - In stock, UK standard delivery 3-5 days34JJ - In stock, UK standard delivery 3-5 days34K - In stock, UK standard delivery 3-5 days34KK - In stock, UK standard delivery 3-5 days34L - In stock, UK standard delivery 3-5 days
3636DD - In stock, UK standard delivery 3-5 days36E - In stock, UK standard delivery 3-5 days36F - In stock, UK standard delivery 3-5 days36FF - In stock, UK standard delivery 3-5 days36G - In stock, UK standard delivery 3-5 days36GG - In stock, UK standard delivery 3-5 days36H - In stock, UK standard delivery 3-5 days36HH - In stock, UK standard delivery 3-5 days36J - In stock, UK standard delivery 3-5 days36JJ - In stock, UK standard delivery 3-5 days36K - In stock, UK standard delivery 3-5 days36KK - In stock, UK standard delivery 3-5 days36L - In stock, UK standard delivery 3-5 days
3838DD - In stock, UK standard delivery 3-5 days38E - In stock, UK standard delivery 3-5 days38F - In stock, UK standard delivery 3-5 days38FF - In stock, UK standard delivery 3-5 days38G - In stock, UK standard delivery 3-5 days38GG - In stock, UK standard delivery 3-5 days38H - In stock, UK standard delivery 3-5 days38HH - In stock, UK standard delivery 3-5 days38J - In stock, UK standard delivery 3-5 days38JJ - In stock, UK standard delivery 3-5 days38K - In stock, UK standard delivery 3-5 days38KK - In stock, UK standard delivery 3-5 days38L - In stock, UK standard delivery 3-5 days
4040DD - In stock, UK standard delivery 3-5 days40E - In stock, UK standard delivery 3-5 days40F - In stock, UK standard delivery 3-5 days40FF - In stock, UK standard delivery 3-5 days40G - In stock, UK standard delivery 3-5 days40GG - In stock, UK standard delivery 3-5 days40H - In stock, UK standard delivery 3-5 days40HH - In stock, UK standard delivery 3-5 days40J - In stock, UK standard delivery 3-5 days40JJ - In stock, UK standard delivery 3-5 days40K - In stock, UK standard delivery 3-5 days40KK - In stock, UK standard delivery 3-5 days40L - In stock, UK standard delivery 3-5 days

Quantity:

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 365 reviews.

Reviews for this colour

30 March 2014
Lorraine (MERTHYR TYDFIL, United Kingdom) see all reviews by 'Lorraine'
Within Last 6 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Great, but...
I love this bra. No, really, I love it. It's the best fitting bra I own, and even when I've ventured into other brands & styles, I always end up coming back to it time & again. Trouble is, the last batch I bought, in January this year, one has already had the underwire escape through the middle (and with a 36H that's a fair bit of wire), and another is threatening the same. In fact, looking at the escaped wire, it looks as though it wasn't capped properly, there was no paint blob on the end, just bare wire, which enabled it to escape so fast. It seems a recent thing though, I've got a couple of very elderly Alanas in my drawer, the wires are rock solid, though the elastic has seen better days. I'll keep on buying them, because nothing else fits as well, but ARGH!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36H
Instore
Yes, I would recommend this product.
22 March 2014
Heather (BURY, United Kingdom) see all reviews by 'Heather'
36K
2+ Years
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Great fit, but failing wires!
I love the fit of this and have bought many over the past few years, however on every bra the wires end up pushing through at the centre, some after only a few wears. Have been advised by Bravissimo to hand wash but having been a garment technologist for over 20 years, I know how to look after clothing and always hand wash bras. Have given up buying these as I'm fed up trying to mend them but haven't yet found another bra that fits as well as this. Bravissimo you really need to get your techs working on this to improve the wire casing as it seems to be a common complaint! Would still recommend for the fit, but only if you are prepared to put up with changing more often due to the wires pushing through.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36K
Instore
Yes, I would recommend this product.
2 January 2014
Amy (Warnbro, Australia) see all reviews by 'Amy'
30JJ
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Comfortable bra and great fitting
This bra was the first one I bought after finally getting properly fitted. It fits well and is extremely comfortable. I bought it in both the white and nude colours and I still wear them daily 6 months on.
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
30JJ
Instore
Yes, I would recommend this product.
17 November 2013
Brenda (Manchester, United Kingdom) see all reviews by 'Brenda'
36J
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 alana bra white
I have purchased several of these bras in black and white and whilst I have been happy with the fit and comfort I too have had problems with the white bras, as has your other customers who have made comments about the underwire. The underwire seems to make its appearance by making a small hole at the top and then it wriggles its way out of the material which has proved to be very embarrassing on occasions. Having said this I am going to purchase another two white bras, as I am desperate, and if this happens again I shall have to look at other designers.
True To Size: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5
36J
Website
Yes, I would recommend this product.
Pages:

Reviews for other colours

16 April 2014
Aj (LONDON, UK) see all reviews by 'Aj'
36L
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Quality issues- FIX UP!
I've been buying this same bra for a while. As I am a 36L my size is hard to come by. However when I found this I had hope! But the quality of this bra is forever reducing & your price is increasing!! Bravissimo look at the majority of reviews & make A CHANGE! You have faithful customers, stop letting us down & show people you care! We are sick of the wires poking and digging and popping out of the sides! £28 isn't cheap for a bra, so at least make it worth it!!! I hope to see a change soon!
True To Size: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
36L
Instore
Yes, I would recommend this product.
15 April 2014
Justine (WARRINGTON, United Kingdom) see all reviews by 'Justine'
38J
2+ Years
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wires!
This is one of the most comfortable bras I have every owned. I have purchased 4 or 5 over the last couple of years but all but one has had the wire issue. After a few months the wires come out. I wonder if Bravissimo has forwarded comments about this bra to the manufacturer yet? I am in need of a few bras but ones that fit as well as these are hard to find. The other issue I have with most larger cup size bras is that the underarms are too high and cut into me so I will wait a little longer and hope for a "New and Improved" Alana bra.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38J
Website
Yes, I would recommend this product.
14 April 2014
Gemma (WELLING, United Kingdom) see all reviews by 'Gemma'
38HH
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Stylish Bra
I brought this bra instore today and I'm so happy with the style and fit that I came home and ordered more colours. Sophie at the Covent Garden store was very friendly and helpful :)
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38HH
Instore
Yes, I would recommend this product.
14 April 2014
Katherine (GLASGOW, United Kingdom) see all reviews by 'Katherine'
34GG
6-12 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Decline in standard
I bought this bra a little while ago but after seeing other reviews of people having the same problem I thought I'd add my voice. I used to buy the Alana in store without thinking as it was so comfortable. The cups are the same size and fit on me, however, when I last bought this in black in the same size as usual, it feels really uncomfortable and quite painful to wear. The wire under the arm is sticking up and into me, and it leaves a really deep mark on the side of my body despite the others still fitting me. It's a shame the quality has declined as this would have been my go-to bra to stock up on. I won't be buying the Alana again.
True To Size: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Fit & Support: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
34GG
Website
Yes, I would recommend this product.
Pages: