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Alana BraAlana BraAlana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
Was: £26.00   Now: £21.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Scarlet
Sale
Plum
Sale
Lime
Sale
Orangeade
Sale
Coral
Sale
Iris
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - Order now, UK standard delivery 3-5 days28E - Unavailable28F - Unavailable28FF - Unavailable28G - Unavailable28GG - Unavailable28H - Unavailable28HH - Unavailable28J - Unavailable    
3030DD - Order now, UK standard delivery 3-5 days30E - Unavailable30F - Unavailable30FF - Unavailable30G - Unavailable30GG - Unavailable30H - Unavailable30HH - Unavailable30J - Unavailable30JJ - Unavailable30K - Unavailable30KK - Unavailable 
3232DD - Unavailable32E - Unavailable32F - Unavailable32FF - Unavailable32G - Unavailable32GG - Unavailable32H - Unavailable32HH - Unavailable32J - Unavailable32JJ - Unavailable32K - Unavailable32KK - Unavailable32L - Unavailable
3434DD - Unavailable34E - Unavailable34F - Unavailable34FF - Unavailable34G - Unavailable34GG - Unavailable34H - Unavailable34HH - Unavailable34J - Unavailable34JJ - Unavailable34K - Unavailable34KK - Unavailable34L - Unavailable
3636DD - Unavailable36E - Unavailable36F - Unavailable36FF - Unavailable36G - Unavailable36GG - Unavailable36H - Unavailable36HH - Unavailable36J - Unavailable36JJ - Unavailable36K - Unavailable36KK - Unavailable36L - Unavailable
3838DD - Unavailable38E - Unavailable38F - Unavailable38FF - Unavailable38G - Unavailable38GG - Unavailable38H - Unavailable38HH - Unavailable38J - Unavailable38JJ - Unavailable38K - Unavailable38KK - Unavailable38L - Unavailable
4040DD - Unavailable40E - Unavailable40F - Unavailable40FF - Unavailable40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Unavailable40J - Unavailable40JJ - Unavailable40K - Unavailable40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 431 reviews.

Reviews for this colour

15 January 2015
Sophie (NEWCASTLE UPON TYNE, United Kingdom) see all reviews by 'Sophie'
32HH
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great everyday bra
I do think this bra is a good everyday bra as I bought it in the nude colour. I did like this bra as I wear it a lot because I wear a lot of white. The only issue is that the wire came through in the right cup not long after buying it. It has done it a few times but I have had it for about 8 months now and I think I need a new everyday nude bra. Size fits well.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32HH
Instore
Yes, I would recommend this product.
27 February 2013
Eileen (Bromley, United Kingdom) see all reviews by 'Eileen'
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Painful
I bought a few of these bras in different colours for my daughter because her preferred style had been discontinued. She had trouble with the wires coming through quite quickly so was advised to move up from a K to a KK. Bravissimo staff were very helpful and happily exchanged the bras. Sadly the same thing has happened again with the KK so they have had to go back too. A big disappointment as she liked the choice of colours and found the style very comfortable.......until the wire came through and dug in!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
38KK
Instore
Yes, I would recommend this product.
3 February 2013
Anne (BELFAST, United Kingdom) see all reviews by 'Anne'
36JJ
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Good, but not quite perfect
I have 4 of these - which indicates it's good in general. The fit is good for me (36JJ), well as good as I've found so far, but still not perfect. I haven't had problems with wires coming through the fabric but then, I hand wash which probably helps. However, I think the wires are too short for the channels they sit in, so this causes a bit of discomfort. As with all my bras, they sit too high under my arms which means they are a bit uncomfortable and also show under sleeveless tops.The fabric seems to pluck quite badly and the iris colour has faded badly, compared with the briefs which is disappointing. The mocha has discoloured too. So, Bravissimo, please keep making this style, but perhaps check the quality as it seems to be sliding downhill a bit. Perhaps the same style in different fabric?
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36JJ
Website
Yes, I would recommend this product.
1 November 2012
Tina Maria (Australia) see all reviews by 'Tina Maria'
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5
Just got this bra on the recommendation that it one of the best sellers, but I'm a bit disappointed. I give it a 3 for comfort. I have worn much comfier bras. I give it a 1 on sizing. I'm a 32, but would need a 30 in this bra. I'd give it a 0 for shape. It makes my breasts look pointy and odd. I'd give it a 1 support.
Yes, I would recommend this product.
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Reviews for other colours

15 March 2015
Holly (LEEDS, United Kingdom) see all reviews by 'Holly'
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 disappointing
I bought this bra from the Leeds store and I was really happy with the fit and style. I had it for 8 days and on the 8th day the underwire popped out of the top. I was very disappointed and after now reading the other reviews where many people have complained about the same thing I certainly wouldn't recommend this bra and I wont be buying another
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
36HH
Instore
Yes, I would recommend this product.
13 March 2015
Sue (Paphos, Cyprus) see all reviews by 'Sue'
38J
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Alana bra
The fit of this Bra is fantastic and I always buy it because of the comfort. The only problem I have which seems to be common is the wire pops out. My last bras were bought in Dec when I was in the UK. I have just stitched the wire back in for the fourth time. I admit I do wash them in the washer but the tips are still in place and they still pop out. This really is a problem that must be addressed
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
38J
Instore
Yes, I would recommend this product.
11 March 2015
keren (WITNEY, United Kingdom) see all reviews by 'keren'
32E
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Currently the best!
This is currently by far the best fitting bra I can find. I have it in the brown, the black, and have just bought the nude, with the navy on order. It gives a great shape, is really comfortable, not cut too high on the sides, and best of all, the shoulder straps are long enough - this is a often a real problem for me. The fit is more comparable to panache than fantasie/freya with the back strap coming up smaller than with those makes. I have recently ordered a huge number of bras having put on a bit of weight :( and the only bra that fits perfectly is the Alana. My only niggle is that there can be quite a difference within one size depending on the colour - my nude one is significantly more generous that the brown, and the black is smaller still - they are all 32E's. I have not had any problems with the wires coming out, and I do machine wash mine on a 30 deg quick wash (sorry bravissimo!). Please do not discontinue this style - I'd be bra-less without it!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32E
Website
Yes, I would recommend this product.
10 March 2015
Kara (SUNDERLAND, United Kingdom) see all reviews by 'Kara'
34KK
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great bra
This is pretty much the only bra I buy from Bravissimo, it's the only one in my size that I can trust. I only have 1 gripe, the comfort of the corners on the band where the hook eyes are. Every single one has 'something' I don't know what, on it that always rubs. I have 3 of these bras and just to make it bearable I have had to sew soft cotton to cover this & spare my poor back.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34KK
Website
Yes, I would recommend this product.
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