Move over the image to zoom in
Alana BraAlana BraAlana BraAlana BraAlana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
Was: £26.00   Now: £21.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Candy Pink
Navy
Black
White
Nude
Mocha
Iris
Sale
Scarlet
Sale
Orangeade
Sale
Plum
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
2828DD - Order now, UK standard delivery 3-5 days28E - Unavailable28F - Unavailable28FF - Unavailable28G - Unavailable28GG - Unavailable28H - Unavailable28HH - Unavailable28J - Unavailable    
3030DD - Order now, UK standard delivery 3-5 days30E - Unavailable30F - Unavailable30FF - Unavailable30G - Unavailable30GG - Unavailable30H - Unavailable30HH - Unavailable30J - Unavailable30JJ - Unavailable30K - Unavailable30KK - Unavailable 
3232DD - Unavailable32E - Unavailable32F - Unavailable32FF - Unavailable32G - Unavailable32GG - Unavailable32H - Unavailable32HH - Unavailable32J - Unavailable32JJ - Unavailable32K - Unavailable32KK - Unavailable32L - Unavailable
3434DD - Unavailable34E - Unavailable34F - Unavailable34FF - Unavailable34G - Unavailable34GG - Unavailable34H - Unavailable34HH - Unavailable34J - Unavailable34JJ - Unavailable34K - Unavailable34KK - Unavailable34L - Unavailable
3636DD - Unavailable36E - Unavailable36F - Unavailable36FF - Unavailable36G - Unavailable36GG - Unavailable36H - Unavailable36HH - Unavailable36J - Unavailable36JJ - Unavailable36K - Unavailable36KK - Unavailable36L - Unavailable
3838DD - Unavailable38E - Unavailable38F - Unavailable38FF - Unavailable38G - Unavailable38GG - Unavailable38H - Unavailable38HH - Unavailable38J - Unavailable38JJ - Unavailable38K - Unavailable38KK - Unavailable38L - Unavailable
4040DD - Unavailable40E - Unavailable40F - Unavailable40FF - Unavailable40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Unavailable40J - Unavailable40JJ - Unavailable40K - Unavailable40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 424 reviews.

Reviews for this colour

12 April 2015
TC (TUNBRIDGE WELLS, United Kingdom) see all reviews by 'TC'
30HH
2+ Years
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Underwire Problem - Otherwise Fab
The comfort and fit on this bra is fabulous. But same for me - the wire has just popped out which is annoying as its part of a set - the colour is denim - do you still do this colour as I couldn't see it listed? Would have got an overall 5 from me but gave it a 4 due to the wire problem - though the black and white bras in this style I've never had a problem with.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30HH
Website
Yes, I would recommend this product.
15 January 2015
Sophie (NEWCASTLE UPON TYNE, United Kingdom) see all reviews by 'Sophie'
32HH
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great everyday bra
I do think this bra is a good everyday bra as I bought it in the nude colour. I did like this bra as I wear it a lot because I wear a lot of white. The only issue is that the wire came through in the right cup not long after buying it. It has done it a few times but I have had it for about 8 months now and I think I need a new everyday nude bra. Size fits well.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32HH
Instore
Yes, I would recommend this product.
27 February 2013
Eileen (Bromley, United Kingdom) see all reviews by 'Eileen'
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Painful
I bought a few of these bras in different colours for my daughter because her preferred style had been discontinued. She had trouble with the wires coming through quite quickly so was advised to move up from a K to a KK. Bravissimo staff were very helpful and happily exchanged the bras. Sadly the same thing has happened again with the KK so they have had to go back too. A big disappointment as she liked the choice of colours and found the style very comfortable.......until the wire came through and dug in!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
38KK
Instore
Yes, I would recommend this product.
3 February 2013
Anne (BELFAST, United Kingdom) see all reviews by 'Anne'
36JJ
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Good, but not quite perfect
I have 4 of these - which indicates it's good in general. The fit is good for me (36JJ), well as good as I've found so far, but still not perfect. I haven't had problems with wires coming through the fabric but then, I hand wash which probably helps. However, I think the wires are too short for the channels they sit in, so this causes a bit of discomfort. As with all my bras, they sit too high under my arms which means they are a bit uncomfortable and also show under sleeveless tops.The fabric seems to pluck quite badly and the iris colour has faded badly, compared with the briefs which is disappointing. The mocha has discoloured too. So, Bravissimo, please keep making this style, but perhaps check the quality as it seems to be sliding downhill a bit. Perhaps the same style in different fabric?
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36JJ
Website
Yes, I would recommend this product.
Pages:

Reviews for other colours

3 August 2015
B (LONDON, United Kingdom) see all reviews by 'B'
32GG
1-2 Years
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 A nice fit (part 2)
Although I get fitted properly in store at least once a year and every time I buy a new bra (which is often), I still get enormous red weals under my armpits and across my chest where the wire presses in, whether the bra is new or old. I now have permanent scars and bruises where the wire ends under my arms. I'm presuming this is because there is not enough padding on the wire to stop it digging in. I know I'm being fitted right - it always comes up as a 32GG - but I would love, one day, to find a bra that doesn't make me feel utterly relieved to take it off the second I get home. I would love a bra that doesn't make me sigh with relief when I can finally unhook it. If I could get away with not wearing one, I would but sadly that's not an option unless I want them by my waist. I love all the bras I have bought from Bravissimo for the support and perkiness they give me, nor would I consider shopping anywhere else for bras - I just wish the comfort was not still an issue.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32GG
Instore
Yes, I would recommend this product.
3 August 2015
B (LONDON, United Kingdom) see all reviews by 'B'
32GG
1-2 Years
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 A nice fit
I bought this a couple of years ago in black and nude and they're still holding up strong, although from the looks of recent reviews, the quality of manufacturing seems to have gone down. The wire is intact on mine, although I've had issues with the Tango bras (which I wouldn't buy again, saggy straps and age quickly) and the wire pops out on the polyester push-up T-shirt bras (can't remember name) so I tend to only wear those for going out now. I like the Alana for the support and upholstered effect it gives me. It makes my big boobs look perky, which is quite hard to do! It's great under both tee shirts and dresses. I'm wary of buying more because of the wire issue so will wait to see if this is resolved. Continuing on another page, have run out of space...
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32GG
Instore
Yes, I would recommend this product.
29 July 2015
Kim (Sydney, Australia) see all reviews by 'Kim'
28GG
1-2 Years
In store
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Great fit but poor quality
I have purchased two of these bras in different colours. They fit like a glove and are supportive, HOWEVER I have had to throw both out because the wire has come through badly on both sides. I tried stitching the opening but it was no use. Both bras have been hand-washed and could easily still be worn for a lot longer - even the tags are not at all faded. But I have to bin them as the wire comes out 4-5cm and it hurts a lot. Very disappointed x 2.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
28GG
Instore
Yes, I would recommend this product.
28 July 2015
Kristie Simpson (Canada) see all reviews by 'Kristie Simpson'
30KK
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Decent bra -- needs more back band
When I first got this bra I was just excited to have found a small enough band with a big enough cup. That being said, considering it's a KK cup size, I feel the back band could afford to be a bit more substantial. Additionally, if you're heavy on top, I find the detail at the top lacks stretch and creates a "double boob" at certain angles. Overall, I do like the bra and wear it quite regularly (in hopes of it fitting a little better once it's broken in).
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
30KK
Website
Yes, I would recommend this product.
Pages: