Move over the image to zoom in
Alana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
Was: £26.00   Now: £21.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Scarlet
Sale
Plum
Sale
Lime
Sale
Orangeade
Sale
Coral
Sale
Iris
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
28   28FF - Unavailable28G - Unavailable28GG - Unavailable28H - Unavailable28HH - Unavailable     
30 30E - Unavailable30F - Unavailable30FF - Unavailable30G - Unavailable30GG - Unavailable30H - Order now, UK standard delivery 3-5 days30HH - Unavailable30J - Unavailable30JJ - Unavailable30K - Unavailable30KK - Unavailable 
3232DD - Unavailable32E - Unavailable32F - Unavailable32FF - Unavailable32G - Unavailable32GG - Unavailable32H - Unavailable32HH - Unavailable32J - Unavailable32JJ - Unavailable32K - Unavailable32KK - Unavailable32L - Unavailable
3434DD - Unavailable34E - Unavailable34F - Unavailable34FF - Unavailable34G - Unavailable34GG - Unavailable34H - Unavailable34HH - Unavailable34J - Unavailable34JJ - Unavailable34K - Unavailable34KK - Unavailable34L - Unavailable
3636DD - Unavailable36E - Unavailable36F - Unavailable36FF - Unavailable36G - Unavailable36GG - Unavailable36H - Unavailable36HH - Unavailable36J - Unavailable36JJ - Unavailable36K - Unavailable36KK - Unavailable36L - Unavailable
3838DD - Unavailable38E - Unavailable38F - Unavailable38FF - Unavailable38G - Unavailable38GG - Unavailable38H - Unavailable38HH - Unavailable38J - Unavailable38JJ - Unavailable38K - Unavailable38KK - Unavailable38L - Unavailable
4040DD - Unavailable40E - Unavailable40F - Unavailable40FF - Unavailable40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Unavailable40J - Unavailable40JJ - Unavailable40K - Unavailable40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 432 reviews.

Reviews for this colour

25 September 2014
Anna (GUERNSEY, UK) see all reviews by 'Anna'
30FF
Within Last 6 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Sadly doesn't age well
I loved this bra when I first got it as it's really comfortable and a great vibrant colour great for the summer! Except, sadly the mesh material has faded leaving the lacey trim and metal parts standing out in their original colour. I was also disappointed that the wire has just popped out on the right handside. I have worn it loads so I guess I can't complain too much except I have a lot of bravissimo bras and it has never happened with any others. So, I have to agree with others it must be a fault with this bra. I hope this doesn't put you off this bra too much as apart from that it is a lovely bra!! Just look after it carefully!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
30F
Website
Yes, I would recommend this product.
25 June 2014
Debbie (RYTON, United Kingdom) see all reviews by 'Debbie'
30H
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Wires :-(
I absolutely adore this bra for everyday living. I have had quite a few of them as they give an amazing shape and keep me in which is important at work as I bend down a lot :-D Unfortunately, I've had to buy more of them than I'd like as I have problems with the wires like a lot of other ladies. Some, I'd expect to give way eventually as I've worn them loads, but a couple of times, I've only had a dozen or so wears out of them. I do always come back to this bra though as like I said, it is the best at giving a flattering shape day to day ...
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30H
Instore
Yes, I would recommend this product.
7 May 2014
Francesca (HEREFORD, United Kingdom) see all reviews by 'Francesca'
30GG
6-12 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Excellent bra
This bra is utterly reliable and brilliant. I do try and order other styles, but always come back to this. It's a great shape, and when washed carefully by hand lasts for ages. And I love the different colours!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30GG
Website
Yes, I would recommend this product.
20 March 2014
Delighted (Glasgow, United Kingdom) see all reviews by 'Delighted'
34H
6-12 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Alana Bra
I must disagree entirely with the comments regarding the Alana bra and the problematic wires. I have 7 of these bras which I have purchased between 6 months and 12 months ago. I must say they are still completely intact and the shape and support of these bras is still as if I had purchased them yesterday! I have on occasion mistakenly put them through the washing machine and they have still held their shape. The colours have remained very vibrant and I plan to purchase another 6/7 in the next month or so! I have even had comments about how neat I look in tops and dresses which, with my size bust, is enough of a compliment for me to definitely recommend this bra to all.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
34H
Instore
Yes, I would recommend this product.
Pages:

Reviews for other colours

27 March 2015
Charlotte (Nottingham, United Kingdom) see all reviews by 'Charlotte'
32H
6-12 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Love love love!
I love love love this bra. Have it in a few colours, great fit, gives great shape. Just wish the straps were a little thinner!!! Nude is not a normal nude colour, it's got a slight pink to it. Looked great under a cami I bought to go out in.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
32H
Website
Yes, I would recommend this product.
15 March 2015
Holly (LEEDS, United Kingdom) see all reviews by 'Holly'
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 disappointing
I bought this bra from the Leeds store and I was really happy with the fit and style. I had it for 8 days and on the 8th day the underwire popped out of the top. I was very disappointed and after now reading the other reviews where many people have complained about the same thing I certainly wouldn't recommend this bra and I wont be buying another
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
36HH
Instore
Yes, I would recommend this product.
13 March 2015
Sue (Paphos, Cyprus) see all reviews by 'Sue'
38J
6-12 Months
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Alana bra
The fit of this Bra is fantastic and I always buy it because of the comfort. The only problem I have which seems to be common is the wire pops out. My last bras were bought in Dec when I was in the UK. I have just stitched the wire back in for the fourth time. I admit I do wash them in the washer but the tips are still in place and they still pop out. This really is a problem that must be addressed
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
38J
Instore
Yes, I would recommend this product.
11 March 2015
keren (WITNEY, United Kingdom) see all reviews by 'keren'
32E
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Currently the best!
This is currently by far the best fitting bra I can find. I have it in the brown, the black, and have just bought the nude, with the navy on order. It gives a great shape, is really comfortable, not cut too high on the sides, and best of all, the shoulder straps are long enough - this is a often a real problem for me. The fit is more comparable to panache than fantasie/freya with the back strap coming up smaller than with those makes. I have recently ordered a huge number of bras having put on a bit of weight :( and the only bra that fits perfectly is the Alana. My only niggle is that there can be quite a difference within one size depending on the colour - my nude one is significantly more generous that the brown, and the black is smaller still - they are all 32E's. I have not had any problems with the wires coming out, and I do machine wash mine on a 30 deg quick wash (sorry bravissimo!). Please do not discontinue this style - I'd be bra-less without it!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
32E
Website
Yes, I would recommend this product.
Pages: