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Alana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
Was: £28.00   Now: £25.00
This is our best-selling style and the one most used by our fitters in store because of the fab fit, shape and support it offers.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Navy
Black
Nude
White
Mocha
Scarlet
Sale
Plum
Sale
Orangeade
Sale
Lime
Sale
Coral
Sale
Iris
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
28   28FF - Unavailable28G - Unavailable28GG - Unavailable28H - Order now, UK standard delivery 3-5 days28HH - Order now, UK standard delivery 3-5 days28J - Unavailable    
30 30E - Order now, UK standard delivery 3-5 days30F - Order now, UK standard delivery 3-5 days30FF - Unavailable30G - Unavailable30GG - Unavailable30H - Unavailable30HH - Unavailable30J - Unavailable30JJ - Unavailable30K - Unavailable30KK - Unavailable 
3232DD - Order now, UK standard delivery 3-5 days32E - Order now, UK standard delivery 3-5 days32F - Unavailable32FF - Unavailable32G - Unavailable32GG - Unavailable32H - Unavailable32HH - Unavailable32J - Unavailable32JJ - Unavailable32K - Unavailable32KK - Unavailable32L - Unavailable
3434DD - Order now, UK standard delivery 3-5 days34E - Unavailable34F - Unavailable34FF - Unavailable34G - Unavailable34GG - Unavailable34H - Unavailable34HH - Unavailable34J - Unavailable34JJ - Unavailable34K - Unavailable34KK - Unavailable34L - Unavailable
3636DD - Unavailable36E - Order now, UK standard delivery 3-5 days36F - Unavailable36FF - Unavailable36G - Unavailable36GG - Unavailable36H - Unavailable36HH - Unavailable36J - Unavailable36JJ - Unavailable36K - Unavailable36KK - Unavailable36L - Unavailable
3838DD - Unavailable38E - Order now, UK standard delivery 3-5 days38F - Unavailable38FF - Unavailable38G - Unavailable38GG - Unavailable38H - Unavailable38HH - Unavailable38J - Unavailable38JJ - Unavailable38K - Unavailable38KK - Unavailable38L - Unavailable
4040DD - Unavailable40E - Unavailable40F - Unavailable40FF - Unavailable40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Unavailable40J - Unavailable40JJ - Unavailable40K - Unavailable40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 420 reviews.

Reviews for this colour

12 October 2014
Laura (BRACKNELL, United Kingdom) see all reviews by 'Laura'
34GG
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Ouch
Love the colour of the bra and the fit is great...BUT....this has to be the most uncomfortable bra I have ever worn...the wires are really painful, the ends dig in and the whole wire feels like it's cutting in....I have tried on several occasions to wear this but have yet to manage more than an hour before it becomes to painful....a total waste of money....
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
36G
Instore
Yes, I would recommend this product.
16 July 2014
Susan (Canada) see all reviews by 'Susan'
38HH
Never
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 comfortable bra
Boy am I glad I stumble across your website living in Canada it is very hard for me to find a bra that is a suitable style for my age group that fits me I purchased your simple black purity bra as a test one and was thrilled that it actually fit me and I almost died seeing the price (seeing as how I would normally in Canada pay 200-300$ for 1 bra) I purchased this one and another one and this by far us my favorite bra I have ever owned I loved the color the style the shape and lift it gave me not once have I ever walked around feeling like I wasn't wearing a bra until this little beauty came into my life I would love to see it several other bright colors cause I would snap them up in an instant! Thank you for coming into my life bravissimo you have a life long customer here!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38HH
Mobile Website
Yes, I would recommend this product.
16 July 2014
Juliet (LONDON, United Kingdom) see all reviews by 'Juliet'
34H
Within Last 6 Months
In store
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 painful bra
The bra under wire keeps poking me in my armpit and it hurts so bad,this is the first bravissimo bra am actually disappointed in!! and i bought 2 . so sad!!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5
34H
Instore
Yes, I would recommend this product.
13 July 2014
Abi (Northwich, United Kingdom) see all reviews by 'Abi'
36J
1-2 Years
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 wires poking out again!
I love the Alana bra, I have had many of these bras over many years and it is by far the best bra I have ever worn for the comfort and support it provides. It's a flattering bra and can be worn every day. As it is one of the only bras that doesn't have to have the extra lining in the larger cup sizes that tends to ruin the prettiness I opt for this one again and again but... The wires just keep coming out even before washing. The last one come out after wearing twice and oddly came out the of side not the top as normal. I have had 3 new bras since christmas and every one the wires have come out after only a few wears and so I am reluctant to purchase another but cannot find an alternative which offers the comfort that I get from the Alana bra. If the quality issue is resolved i wouldn't hesitate to recommend this bra.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36J
Website
Yes, I would recommend this product.
Pages:

Reviews for other colours

28 January 2015
Sara (LONDON, United Kingdom) see all reviews by 'Sara'
36J
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Like, like, like
I bought this one in store (girls were very helpful and nice) and so far I'm very happy with it. It fits me as it should - the cups are just right, no bulging, they shape my boobs nicely; wires lay nice and flat on my breast bone. It gives me good support for everyday activities. I love the style. Generally happy with it.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
36J
Instore
Yes, I would recommend this product.
27 January 2015
Liz (UK) see all reviews by 'Liz'
30GG
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 not as good as used to be
I love the fit of the Alana bra and have bought it in several colours. I bought one a couple of years back, and it is still going strong. However, my husband got me a couple of different colours last year and both of them became torn within just a few months. He replaced one of them for my Christmas, so I am hoping that this time it will last longer. I am treating all of them in the same way. What a shame that the quality has deteriorated so much !
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
30GG
Website
Yes, I would recommend this product.
26 January 2015
Redruby (At home) see all reviews by 'Redruby'
28HH
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Meeehhh....
Ove the years I bought a few Bravissimo bras, Alana was one of them and I wasn´t really too keen on trying another Alana, but the orangeade colourway looked so stunning I had to have it. So, stunning colour, but the bra has not improved since my last Alana, which I must say is very dissapointing. The construction is flimsy, including the wires which don´t sit anywhere near my sternum and can easily be bent away from it. With most other brands, I have the opposite problem and have to use pliers to bend the wire tops away from my body to prevent them from digging in. The center gore has not enough lining so it keeps flipping inwards and really pinches and digs in, to the point my stomach aches. Seams on the straps are to prodruding and dig in, too narrow..... Not enough support and lift, cups sit kind of too low on the chest. Please improve quality as this is a pretty bra.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
28HH
Website
Yes, I would recommend this product.
25 January 2015
Daryl-Anne (gordon, Australia) see all reviews by 'Daryl-Anne'
38GG
6-12 Months
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 shame about the quality
This is one of my 2 staple bra's. The fit is great, the shape keeps my girls out of the way of my arms (often I find bras push them to the side), I have 2 boobs not a uniboob and I am comfortable and supported. The one down side is that these bra's wires frequently escape (not as bad as the satine but much worse than other brands). I would like to see bravissimo use a better fabric for the wire tube so I can get a decent life out of these bras and have to take out my sewing kit a lot less.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38GG
Instore
Yes, I would recommend this product.
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