Move over the image to zoom in
Alana Bra
Bravissimo

Alana Bra by Bravissimo

AU01
Was: £28.00   Now: £25.00
The ever popular Alana shape delivers again with its great fit and support. And the best news of all? It goes up to an L cup.

Standard - UK First Class Post: £3.95

We normally aim to despatch your order within 3 working days, so you can expect delivery within 5 working days – if you live overseas this may take a little longer. Some items that show as in stock on our website have slightly longer delivery times – around 4-7 days. This is usually because they are not available at our warehouse, but have to be recalled from one of our shops before we can send them to you – we’ll do this as quickly as we can.

Next Day - UK Only: £6.95

These orders must be placed by 4:30pm, Monday-Friday, to guarantee next working day delivery. Exceptions apply – click here for more details.

Europe: £5.95

Rest of the world: £7.95

If you live outside the EU, please be aware that local customs or import duties may be charged when your parcel reaches your country. We have no control over these charges, so unfortunately cannot predict what they will be.

For full delivery details please see our delivery & returns page.

FREE UK returns

If you are not entirely happy with your purchase we are happy to refund or exchange items. Please return them to us unworn, with all labels intact, within 28 days. You can do this free of charge in the UK by using the freepost label included in your order, printing a freepost label from our website or in one of our shops. Bravissimo will insure your parcel if you obtain a free proof of postage certificate from the Post Office (UK customers only). If you are looking to exchange any items no further postage and packaging charges will be incurred.

For full details of our returns policy or to download a freepost label click here.

Returns from overseas

When returning goods from overseas please mark your package as clearly as possible as "RETURNED GOODS" and return to: Bravissimo Pepperberry, Unit 7-8 Spa Park, Juno Drive, Leamington Spa, Warwickshire, CV31 3AJ, United Kingdom

For full details of how to return goods from overseas please click here.

  • Underwired balconette
  • 2 hook fastening in DD-G cup, 3 hooks GG-L
  • Polyamide elastane polyester
  • Fully adjustable shoulder straps
  • View product care guide

Choose a colour

Scarlet
Nude
Black
White
Mocha
Orangeade
Sale
Plum
Sale
Lime
Sale
Coral
Sale
Boysenberry
Sale
Denim
Sale
Iris
Sale

Choose a size

  • In StockIn Stock
  • Low StockLow Stock
  • Awaiting StockAwaiting Stock
  • Sold OutSold Out

Sizes shown as "sold out" are no longer available online or in-store.

Please select a size from the grid below:

  DDEFFFGGGHHHJJJKKKL
28   28FF - Unavailable28G - Unavailable28GG - Unavailable28H - Unavailable28HH - Unavailable     
30 30E - Order now, UK standard delivery 3-5 days30F - Order now, UK standard delivery 3-5 days30FF - Unavailable30G - Unavailable30GG - Unavailable30H - Unavailable30HH - Unavailable30J - Unavailable30JJ - Unavailable30K - Order now, UK standard delivery 3-5 days30KK - Unavailable 
3232DD - Order now, UK standard delivery 3-5 days32E - Unavailable32F - Unavailable32FF - Unavailable32G - Unavailable32GG - Unavailable32H - Unavailable32HH - Unavailable32J - Unavailable32JJ - Unavailable32K - Unavailable32KK - Unavailable32L - Unavailable
3434DD - Order now, UK standard delivery 3-5 days34E - Order now, UK standard delivery 3-5 days34F - Order now, UK standard delivery 3-5 days34FF - Unavailable34G - Unavailable34GG - Unavailable34H - Unavailable34HH - Unavailable34J - Unavailable34JJ - Unavailable34K - Unavailable34KK - Unavailable34L - Unavailable
3636DD - Order now, UK standard delivery 3-5 days36E - Order now, UK standard delivery 3-5 days36F - Unavailable36FF - Unavailable36G - Unavailable36GG - Unavailable36H - Unavailable36HH - Unavailable36J - Unavailable36JJ - Unavailable36K - Unavailable36KK - Unavailable36L - Unavailable
3838DD - Order now, UK standard delivery 3-5 days38E - Order now, UK standard delivery 4-7 days38F - Order now, UK standard delivery 3-5 days38FF - Unavailable38G - Unavailable38GG - Unavailable38H - Unavailable38HH - Unavailable38J - Unavailable38JJ - Unavailable38K - Unavailable38KK - Unavailable38L - Unavailable
4040DD - Unavailable40E - Unavailable40F - Unavailable40FF - Unavailable40G - Unavailable40GG - Unavailable40H - Unavailable40HH - Unavailable40J - Unavailable40JJ - Unavailable40K - Unavailable40KK - Unavailable40L - Unavailable

Quantity:

This item needs to be recalled from one of our stores

Unsure what size to buy?

Reviews

Alana Bra by Bravissimo

3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 out of 5 3.5 5 Average rating for 411 reviews.

Reviews for this colour

16 June 2014
Tammy Mann (GRIMSBY, UK) see all reviews by 'Tammy Mann'
34H
Within Last 6 Months
In store
Alana Bra
Overall Review: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5/5 Great servive
Fantastic bra, I've had trouble finding bras that fit, this one fits perfectly would recommend it to anyone, in store the assistants are very attentive in what they do, they made me feel real comfortable in trying on different bras.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Value For Money: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
34H
Instore
Yes, I would recommend this product.
17 May 2014
Julia (KIRKCALDY, UK) see all reviews by 'Julia'
40J
6-12 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Poor Alana
I am in agreement with many other reviewers that the Alana bra fits well and gives a nice shape however I also have problem with wires! I have bought 3 of these bras to date. One was ok and the second had escaping wires. I accepted that this happens sometimes and bought a third, the plum Alana. Almost from the day I put it on it has been awful! The wires are too short and do not fill the fabric they are located in. It digs in under the arms and as the wire is too short, causes the fabric to bend and pushes the wires out at the front! I can push the wire to the end of the fabric but this causes the front of the bra to be empty and flop reducing the support and altering the shape. I also feel that the quality of the fabric used is of a lesser quality than those I have had before and seems less supportive. I can not wait to take this bra off when I have been wearing it! Please fix it, you have been my bra saviour for many years!!
True To Size: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
40J
Instore
Yes, I would recommend this product.
15 April 2014
Justine (WARRINGTON, United Kingdom) see all reviews by 'Justine'
38J
2+ Years
In store
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Wires!
This is one of the most comfortable bras I have every owned. I have purchased 4 or 5 over the last couple of years but all but one has had the wire issue. After a few months the wires come out. I wonder if Bravissimo has forwarded comments about this bra to the manufacturer yet? I am in need of a few bras but ones that fit as well as these are hard to find. The other issue I have with most larger cup size bras is that the underarms are too high and cut into me so I will wait a little longer and hope for a "New and Improved" Alana bra.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Style: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5
38J
Website
Yes, I would recommend this product.
13 April 2014
Jane (Oxford) see all reviews by 'Jane'
36GG
Alana Bra
Overall Review: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1/5 Great shape & support, poor quality
I love the fit and support of the Alana bra, and have had a few over the last couple of years. However, the wires came through on every single one within a couple of months of purchase. Considering I wore these once or twice a week, handwashed them and left them to drip dry on the line, I expected them to last a year at least. After the wires on the first couple broke through, I complained to the Oxford store who, once I'd finally convinced them I didn't machine wash them/wreck them myself, told me the problem was limited to a specific batch. The wire on my latest Alana has just popped through - will definitely not be buying this bra again.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
36GG
Instore
Yes, I would recommend this product.
Pages:

Reviews for other colours

28 August 2014
Pauline (LONDON, United Kingdom) see all reviews by 'Pauline'
38JJ
Alana Bra
Overall Review: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3/5 Not well enough made
Loved this bra when it arrived, very supportive. Washed great....wire popped out at the front though so became a waste of money sadly. If this hasnt happened I would have recommended it.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5
40K
Website
Yes, I would recommend this product.
28 August 2014
Ayshea (WITHAM, United Kingdom) see all reviews by 'Ayshea'
38GG
Within Last 6 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 Lovely fit but 2 months before the wiring came out - again!
I went to the covent garden store and was recommended this bra as a perfect everyday one. The sales woman suggested I went up a cup size and down a back size with this one, it fitted great and felt comfy all day. After about 2.5 months the wire came through despite washing by hand and looking after it. I thought I must've been unlucky so bought another off the website. Well after just 2 months it's happened again. Such as shame as I love this bra, but I won't be ordering it again. Back to the drawing board of finding a=the perfect white bra...
True To Size: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Fit & Support: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36H
Instore
Yes, I would recommend this product.
22 August 2014
Joanne (Hove, United Kingdom) see all reviews by 'Joanne'
32HH
Within Last 6 Months
In store
Alana Bra
Overall Review: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2/5 why are the wires still a problem?
I've been buying this bra for many years now as it gives me the best support, but like many others I am really fed up with the wires poking through, sewing them up again after again. Several times I have red marks on my skin, thankfully not punctured. Why is this still a problem Bravissimo? I follow the handwash instructions, am aware that I can swap the bra within 6m of purchase if wires poke through, but why should I have to keep doing this, why has the problem not been sorted out after all these years? £28 is a lot of money for a bra that doesn't last. I really want to buy the red bra but am not reassured that it will last.
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 1 out of 5 1 out of 5 1 out of 5 1 out of 5 1 out of 5 Value For Money: 2 out of 5 2 out of 5 2 out of 5 2 out of 5 2 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
32HH
Instore
Yes, I would recommend this product.
21 August 2014
Suzie (United Kingdom) see all reviews by 'Suzie'
36G
2+ Years
In store
Alana Bra
Overall Review: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4/5 Comfy bra, poor wiring.
Like other reviewers I really like the fit of this bra and have been repeat buying for about 5 years now. The only thing that lets it down is that the wires work their way out at the front. I have repeatedly sewn them back in without success. The bras have always been hand washed and well looked after. After all that...I have just ordered another one!
True To Size: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Fit & Support: 5 out of 5 5 out of 5 5 out of 5 5 out of 5 5 out of 5 Product Quality: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Value For Money: 3 out of 5 3 out of 5 3 out of 5 3 out of 5 3 out of 5 Style: 4 out of 5 4 out of 5 4 out of 5 4 out of 5 4 out of 5
36G
Instore
Yes, I would recommend this product.
Pages: