Having been wrongly wearing 34dd for many years I was fitted into this little gem by a lovely ( and patient!) lady in the Oxford street store. It gives excellent support without needing readjusting all the time, and has a good lift and shape to it, as well as being very pretty! Only 4 stars for quality as lace trim on right inner next to wire has come away already after two wears, but would buy again maybe in another colour as stays put especially across back. Doesn't chafe under armpit either like som have. Like having twenty something knockers back at 43!

Bras like this are a dream for me: the stretchy lace top is perfect if you're top heavy like me and your boobs differ (quite) a bit in size! I agree with a lot of the reviews saying it's more of a balconette than a full cup bra, which is fine for me because I prefer balconettes overall. It's very supportive and comfortable, the colour is great for everyday wear, but makes you feel very glamorous at the same time! I also own this bra in the nude colour and look forward to more colours :)

This fit really well, the straps are comfortable (no digging in) and it leaves a smooth outline (the lace shows up a little with t-shirts though. Definitely recommend! (Also own this in nude).

It's just an amazing bra for me - fits like a glove, doesn't twinge under the arms, forms my boobs beautifully round and full, lifts and supports them amazingly even for 10+ hours and is just made of very soft and comfortable fabric! I had already purchased a purple version of this bra from a previous vacation in Sweden when I was looking for a nude bra to wear for work (under the uniform it has to be invisible). I remembered, that the bra was rather tight around (underbust) so I ordered it in 34 instead of my usual 32 which fits perfectly. I also went down half a size (HH instead of J) to allow for the higher back size. I already re-bought it because of the constant wear (for work) and also purchased it in black. Hoping to get a lot more colours soon because I unfortunately missed the blue one...

Really lovely bra!! At first glance, I would not have said this was the bra for me, but on trying ....well it fits like a glove (or like a good bra should!!). It gives a beautiful profile under clothing. I would definitely recommend. My next purchase will be this bra but in the red and gold version

A wonderful fit and design! Needed a new neutral bra and was pleasantly surprised by how comfy and pretty this design was! Definitely recommend.

I actually purchased this bra in a gorgeous green/navy colour, but it doesn't appear to be for sale anymore, but I'll review it anyway as I think it's worth mentioning. I immediately fell in love with this one because of the gorgeous colour and also wanted something that would give me a sexy lift. It definitely does that, but on my 34J frame it pretty much looks like a half bra! It's pretty small in terms of sizing, so if you want more coverage you'll definitely want to go up a size!

Absolutely wonderful. It gives full support around the chest while still looking pretty. The straps are wide enough to not dig into my shoulders and the style is versatile.