With 9 out of 10 of women finding a better fit with us, we’re on a mission to make sure you feel good in every bra – and that starts with fit. Whether it’s realising you can get to the end of the day without wanting to take your bra off, or discovering just how amazing you can look in your clothes, there’s no limit to how empowered you can feel after finding your true bra size.

Visit us in one of our 25 shops across the UK to find your perfect fit with us.

Surprised by the cup sizes you’ve seen? With so many women wearing the wrong bra size, perceptions of what cup sizes actually look like are far from the truth. In fact, cup size is only half the picture. When you find your true back band fit, your cup size is likely to change. So if the sizes you’ve seen surprise you, it’s probably time to come for a fitting.

Still finding it hard to believe? Take a look at these stories from women we’ve fitted!