At Bravissimo, we’re keen to do our bit for others and everyone who works for us has a say in the national charity we choose to support. This year, we’re pleased to announce that we’re supporting CoppaFeel! and we want our community to learn all about looking after their boobs on the inside and outside in the Big-Boob Love Club! At least 1 in 7 women will be affected by breast cancer in their lifetime, which means that every family, every workplace and every friendship circle could be affected so it’s super important to make sure that checking your chest becomes a life-long habit (not just for breast cancer awareness month!).
CoppaFeel! was founded in 2009 by Kristin Hallenga (on the right) and her twin sister Maren. Kris was diagnosed with secondary breast cancer at the age of 23. After finding a lump at 22, living abroad in China for 8 months and eventually visiting her doctor 3 times, Kris was told the news that she had incurable breast cancer. Kris was unaware that breast cancer could affect people in their twenties and knew very little about the disease. It struck her that there was very little information out there for young people, educating them about the disease, how they could be looking after themselves and informing them that breast cancer doesn’t just affect women over 50.
Although Kris will always live with cancer, she wanted to get the message out there to young people that catching cancer early means you have a higher chance of surviving and recovering. She wanted people to learn from her story and become pro-active about their own health. The idea for CoppaFeel! was born.
We sat down with Georgie, CoppaFeel! Boobette! and recruitment manager here at Bravissimo to chat all about her breast cancer journey and how she is helping to uplift and empower lots of big-boobed women by becoming a Boobette for CoppaFeel!.
The Flora bralette doesn’t only support you but CoppaFeel! too! As part of the Big-Boob Love Club we’re excited to introduce our Flora bralette (a much-loved Bravissimo style!) in hot pink with 10% of all sales made from this style being donated to CoppaFeel!. Its non-wired support is designed to keep you feeling comfy and secure all day long (plus you can remember to check your chest whilst you’re wearing it!).
Did you know we run a bra recycling scheme in all of our UK shops where you can donate bras to raise funds for CoppaFeel!? All you need to do is bring your old or unwanted bras in to one of our shops (it doesn’t matter what condition they’re in – honestly!) and put them in our bra recycling bins (or dump the old one you’ve been wearing while you treat yourself to a new one!). The bigger the bra the better! For every kg of bras we receive we donate to Coppafeel to support their wonderful work in highlighting the importance of checking your boobs and early breast cancer detection.
Currently we only support charities in the UK, but we would really like to support USA-based charities in the future so watch this space.
Nothing is more empowering than singing and dancing along to your favourite feel-good anthems! So, we thought we’d create a playlist full of our team’s favourite songs that make them feel empowered and uplifted in every way. So go on, have a groove and check your boobs!