A big warm welcome from the Guildford team to our lovely lingerie shop! We’re a friendly bunch who genuinely love making a difference to the way our customers feel about themselves. We enjoy welcoming both new and familiar faces into our store and, as many of us are big boobed women ourselves, we’re well-advised to help you find something that’s just right for you. We’re next door to Caffè Nero (a handy haunt for partners!) and right next to the market which is on every Friday and Saturday. We hope to see you soon!

We’ve additional safety measures in place in order to keep you and our team safe, but our main aim is that you still leave our shop feeling uplifted! If you're popping into one of our shops, why not bring in your old bras to donate to our bra recycling scheme? Find out more here.


Store information



25-27 Market Street


Telephone: 01483 574 081

If you are looking to contact us with a stock enquiry, please note that products shown as out of stock on our website will also be out of stock in our stores.

Opening Times

Monday10:00am - 5:30pm
Tuesday10:00am - 5:30pm
Wednesday10:00am - 5:30pm
Thursday10:00am - 5:30pm
Friday10:00am - 5:30pm
Saturday9:30am - 6:00pm
Sunday11:00am - 5:00pm
Bank Holidays11:00am - 5:00pm

Services We Offer

Bra Fitting
Maternity & Nursing Bra Fitting
Bras & Underwear

How to find us

We are on Market Street, a little road connecting North Street with Guildford High Street. If you’re on North Street, go past House of Fraser and turn right by French Connection to find us. If you are coming from the High Street turn left by White Stuff and we're down the bottom, on the left. We are a 5 minute walk away from the Friary Bus Station.

Local information

Nearest Car Park: Our nearest car park is on Leapale Road, a minute away.

Trains and Buses: Our store is ten minutes from the train station, and close to the main bus routes that run through town.

Accessibility: Please note that there is no lift at our Guildford store, but we do have fitting rooms on the ground floor and are happy to help in any way we can. If you require assistance please contact us before your visit.

Maternity and nursing: Our fitters are trained in maternity and nursing bra fittings and are incredibly patient with new mums. We understand and expect interruptions and are happy to work around you and your baby. Our shop has a large fitting room big enough for your pushchair and to breastfeed in store if you would like.