Nursing Bra Guide
Nursing bras are designed for when you’re feeding your baby. Many offer soft, flexible support and easy drop-down clips to make things that little bit easier – but other styles can work too, depending on what feels most comfortable for you.
There’s a lot to navigate at this stage, so this guide is here to help you find something that feels right, from what to look for to styles you might want to try.
If your baby hasn’t arrived just yet, take a look at our maternity bra guide too.
And if it helps to see things brought to life, this short video is a lovely place to start. Put your feet up, pop the kettle on and we’ll walk you through what to expect, how your body might change, and how we can support you along the way.
What to expect when you’re feeding
Your boobs can change a lot when you’re breastfeeding – not just over time, but throughout the day. It’s completely normal for them to feel fuller, more sensitive, and to change in size too.
If you’re planning to breastfeed, a nursing bra is a great option. With easy drop-down clips, or cups you can simply pull aside, they’re designed to make feeding that little bit easier. They’re also made for comfort, with soft fabrics and flexible fits that adapt as your size changes.
Lots of nursing bras are non-wired, and some can be worn in the final weeks of pregnancy (we’d usually suggest waiting until around 36–37 weeks so you get the best fit).
After your baby arrives, we’d recommend sticking with a non-wired style for at least the first four weeks. After that, you might choose to try flexi-wires if you’re after a bit more shape and separation.
Styles to choose from
A good nursing bra should feel comfortable, supportive and easy to open or pull aside when it’s time to feed (which can be often in the early days!).
You might also want a softer sleep bra or bralette for nighttime, especially as feeding becomes more spaced out.
Look out for soft fabrics, gentle side support and stretch cups that move with you – small details that can make a big difference day to day.
Fitters’ top picks
Our fitters know a thing or two about what makes a great nursing bra – here are the styles they come back to time and time again:
Ultimate Comfort Nova Wrap Bra
“I recommend this bra to all new and expecting mums – it’s made from super-soft jersey fabric, it’s non-wired, and the cross-over cups are brilliant for feeding without the faff of clips!” Ellie, Fitter, Birmingham Shop
Heroine Nursing Bra
“This is a lovely one if you still want something a bit prettier – the lace gives it a really nice shape, and that side support helps everything feel a bit more lifted.” Brodie, Fitter, Glasgow Shop
Pure Nursing Bra
“This is great if you’re after a bit more shape – it’s lightly padded with flexi-wires for support, but still has the ease of drop-down cups. Lots of women like that it feels more like a ‘normal’ bra.” Emily, Online Fitter
Let’s get you fitted
It’s a good idea to get fitted regularly as comfort really matters when you’re breastfeeding. If you’re unsure about your size or what might feel best, we’re here to help in a way that works around you and your baby – whether that’s online from home, or in one of our lovely shops.
If you are visiting us in a store, booking ahead can make things a little easier. And of course, we’ll always give you the time and space you need to feed and settle your baby while you try things on.
More frequently asked questions
It’s best to wait until as late as possible in your pregnancy – ideally around 36–37 weeks. While it’s tempting to plan ahead, there’s no way to know exactly what size you’ll be after your baby arrives.
If things change quickly (or baby arrives early), don’t worry, you can always order a different size or style when you need it.
Look for a nursing bra that feels comfortable, supportive and easy to open or pull aside when you need to feed.
Soft fabrics, gentle support and stretch in the cups can really help as your size changes throughout the day. Many nursing bras are non-wired, while others use flexi-wires if you’d prefer a bit more shape and separation once things settle.
If you’re breastfeeding, we usually recommend wearing a non-wired nursing bra for at least four weeks after your baby arrives, while your body continues to change. After that, a flexi-wire bra can be a good option if you want a little more shape or support.
Your size can change throughout pregnancy and breastfeeding, so it’s completely normal to feel unsure. If you’re wondering what the best nursing bra is for bigger boobs, or need help finding your size, we’re here for you.
Our teams are specially trained to fit nursing bras, so if you’re unsure about your size or what might feel best, just get in touch for your feel-good fitting.
We’re here to support you throughout pregnancy and beyond. Whether you plan to breastfeed or just need a bit more guidance, our lovely fitters are trained in fitting both nursing and maternity bras.
You can chat to us online or over the phone – or visit us at your nearest store, where our fitting rooms have extra space for prams so you can take things at your own pace.
We offer free 60-day returns for both online and in-store purchases, so you can return anything you haven’t worn.
If you need help finding something else, or just want a bit of guidance on what to wear next, just get in touch.
See more about our returns policy here.
This really depends on how long you breastfeed for, but many women wear nursing bras until they stop – and sometimes for a little while after, because they’re just so comfortable (no judgement here!).
Because nursing bras are worn often (and leaks do happen!), we’d usually recommend washing them every 1–2 wears, or more regularly if needed.
Having a couple on rotation can really help – so you’ve always got one that feels comfortable and ready to wear.
Your boobs can look a bit different after a feed, as the milk-producing tissue shrinks. This can mean one or both (depending on your baby’s preference!) look a little smaller, softer or less firm – and that’s completely normal.
As well as drop-down clips or cups you can move aside, nursing bras are often non-wired or flexi-wired, with soft fabrics to keep you feeling comfortable and supported all day (and night). Some styles also use breathable or moisture-wicking fabrics to help you stay cool.
If you are breastfeeding, your boobs will often start to reduce once you’ve fully weaned, though this can take a little while.
It’s important to remember that your boobs might not look or feel quite the same afterwards – it’s all part of finding your new normal. Regular fittings can help you stay comfortable and feel supported as things change.
Pregnancy and breastfeeding can be a big adjustment, and it’s not unusual to feel a bit disconnected from your body at times. Focusing on comfort can make a real difference, whether that’s choosing softer, more flexible bras or getting fitted regularly so nothing feels tight or uncomfortable. It’s all about finding what feels right for you.
If you’ve not had your baby yet, take a look at our maternity bra guide for advice on styles that keep you comfy and supported during pregnancy.