All you need to do is bring your old or unwanted bras and swimwear in to one of our UK shops (it doesn’t matter what condition they’re in – honestly!) and put them in our bra recycling bins (or dump the old one you’ve been wearing while you treat yourself to a new one!). The bigger the bra the better!

After the bras and swimwear have been dropped off at the bra banks in our UK shops, they are handled our recycling provider A-TEX. A-TEX are a European company, based in Germany, who focus on finding innovative ways to recycle textiles and prolong the life of textile goods. Did you know – A-TEX handle around 350 tonnes of textiles a day across Europe – wow!

We run a bra recycling scheme across all of our 25 shops across the UK (we don't currently run a bra recycling scheme in the US). This is a great way for us Bravissimo girls to supports Coppafeel’s amazing work!