Hi, we are the Cheltenham team – welcome to our lovely lingerie shop! We love to see our customers leave after a bra fitting with a beaming smile knowing we have made a difference. We’re really familiar with all the styles we offer because we love to try them on ourselves – so if you’re after recommendations then you’re coming to the right place! Our bra shop is located in the Regent Arcade in the centre of the town, where there is loads of parking. Also, don’t miss the Wishing Fish Clock in the arcade which delights children and adults alike by playing ‘Forever Playing Bubbles’ every thirty minutes! We’re looking forward to seeing you soon.

We’ve additional safety measures in place in order to keep you and our team safe, but our main aim is that you still leave our shop feeling uplifted! If you're popping into one of our shops, why not bring in your old bras to donate to our bra recycling scheme? Find out more here.